Mascara is one of the most important parts of your beauty routine. It adds length, volume, and definition to your lashes. It's the foundation of your eyes, and now it's available in planet-positive options.
$26.00
Best clean mascara...I’ve tried many clean mascaras and this one it’s really good. No flaking, good volume and length, easy to apply. ...I like this mascara. u do have to work w it. I wouldn't give it 5 stars bc I have other mascaras that I love more
What it is: Lifting and lengthening mascara for full, feathered lashes in a flash.
Formulation Type: Lengthening
Highlighted Ingredients:
-Beeswax: Allows the mascara to coat, lengthen, and stiffen (but not harden) lashes.
- Shea Butter: Moisturizing and nourishing, it also creates a silky, smooth texture.
- Hydra-Mineral Complex: Rich in minerals for lash strengthening.
Ingredient Callouts: This product is cruelty-free.
What Else You Need to Know: This formula uses nourishing shea butter, beeswax and our hydra-mineral complex to lift and separate every lash.
ITEM: 2543981
Size: 0.37 oz / 11 mL - black
$24.00
Love how eco friendly it is and can’t wait to see more products from them....Can also apply multiple coats to build intensity. Bonus points for eco-friendly packaging! I received this product as a gift.
What it is: A clean and volumizing award-winning tubing mascara that is water-resistant, lengthening and curling. Conditions lashes. Easy to remove with warm water.
Formulation Type: Volumizing, Curling, Lengthening
Benefits: Long-wearing, Water Resistant
Highlighted Ingredients:
- 2% Argan Oil: Conditions lashes.
- Triple-Wax Mix and Film-Forming Agents: Volumizes and curls lashes and eliminates smudges.
- Next-Generation Tubing Technology:
$29.00
Volumizing, non-flaky, nourishing mascara...Thank you @iliabeauty for #giftingme this gorgeous #iliabeauty #fullest #volumizing #mascara with #arginine and #provitaminb5. I love the eco friendly packaging, and it’s a solid mascara, not easy to lose in your make-up bag. ...Sensitive Eye Friendly!...I have sensitive eyes which sometimes can be bothered with other mascaras, not only did it not irritate my eyes it lasted all day.
What it is: A clean volumizing mascara that wraps each lash in weightless, buildable volume without flaking, smudging, or irritating sensitive eyes.
Formulation Type: Volumizing
Highlighted Ingredients:
- Arginine: Supports stronger, healthier-looking lashes.
- Provitamin B5: Nourishes to promote thicker-looking lashes.
- Weightless Wax Blend: Adds full, flexible body without the weight.
Ingredient Callouts: This product is cruelty-free.
$68.00
First off the packaging is beautiful, and I really enjoy that it is an aluminum tube because it’s more eco friendly! The lash serum it’s has worked nicely! ...The formula is absorbing too, and the applicator is user friendly. Highly recommend.
What it is: A plant-based lash enhancing serum with clinically tested phytoactives that promote longer, thicker looking lashes.
Skin Type: Normal, Dry, Combination, and Oily
Highlighted Ingredients:
- Trifolium Pratense/Vigna Radiata Extract: Shows modulation of IGF1, BMP4, PDGF-A, DHT, and SMC3 during in-vitro testing.
- Acetyl Tetrapeptide-3 (Biomimetic Amino Acid Peptide): Helps support cellular matrices.
Ingredient Callouts: This product is vegan, gluten-free, and cruelty-free.
Size: 0.26 oz·ITEM: 2739191
$30.00
The eco-friendly packaging, made from recycled materials, aligns with the brand's commitment to sustainability. ...With its cruelty-free and eco-friendly approach, this mascara is a top choice for those seeking both glamour and conscious beauty.
What it is: A mascara to volumize, lengthen, curl, and condition, delivering 100 percent sexy lashes with a 98 percent naturally derived formula.
Formulation Type: Volumizing, Curling, Lengthening
Highlighted Ingredients:
- Bamboo Fibers: Lengthen and volumize.
What Else You Need to Know: Infused with a goji berry blend, this mascara delivers sexy length and volume. Its iconic hourglass-shaped brush coats every last lash with an intense black formula, stretching your look to unbelievable lengths—all with a 98 percent naturally derived formula.* It’s also ophthalmologist tested and safe for contact-lens wearers and sensitive eyes.
*Per ISO 16128 Standard from plant sources, non-petroleum mineral sources,
$26.00
Gym friendly!...I love the clean and eco philosophy of the brand. The mascara worked well and did not clump.
What it is: An everyday mascara that defines, separates, and lengthens lashes for a wide-awake look with no smudging ever.
Formulation Type: Lengthening
Highlighted Ingredients:
- Proprietary Tubing Film-Formers: Define, separate, and lift lashes without clumping.
- Plant-Derived Rice Bran Wax: Adds structure and length to lashes.
- Fatty Acids and Olive Oil Esters: Nourish and condition lashes.
Ingredient Callouts: This product is vegan, cruelty-free, and comes in recyclable packaging.
What Else You Need to Know: Meet your go-to mascara for every day. Designed to distribute the perfect amount of product, the defining brush lifts lashes while ensuring your look never clumps or flakes.
Size: 0.27 oz / 8 mL·ITEM: 2827780
Color: Black Onyx - Black
$29.00
The real GOAT of mascaras...I love love love this mascara! I will be using this mascara all 2025...I got this new mascara recently and just had to write a review! It’s in the cutest recyclable eco-friendly packaging & I love the ingredients list - all cruelty free & vegan.
What it is: A biotech-enhanced mascara that delivers 5X fanned-out volume that’s nourishing and lengthening, never clumpy or flaky, and safe for sensitive eyes.
Formulation Type: Volumizing, Curling, Lengthening
Benefits: Long-wearing
Highlighted Ingredients:
- Vegan B-Silk™: A bio-engineered polypeptide that wraps lashes in an invisible, web-like matrix for soft, flexible hold and buildable volume while strengthening lashes.
- Rice Protein: Helps to promote hair health.
- Panthenol: Derived from vitamin B5, helps to condition and nourish.
Ingredient Callouts: This product is vegan, gluten-free, cruelty-free, and comes in recyclable packaging.
What Else You Need to Know
Size: 0.29 oz·ITEM: 2699213
Color: Le Brun Clean - brown
$45.00
Beautiful mascara...This mascara is beautiful, the packaging is gorgeous and unlike most mascaras. ...No clumps, no smudging, and it's gentle. Perfect for eco-conscious beauty lovers!
What it is: An endlessly buildable mascara that lengthens, defines, and volumizes for a natural to bold lash with a clean, pigment-rich, and flake-free formula.
Formulation Type: Volumizing, Lengthening
Benefits: Long-wearing, Waterproof
Highlighted Ingredients:
- Carnauba and Candelilla Wax Blend: Ultra-creamy texture for maximum build.
- Shea Butter: Nourishes and protects lashes.
- Plant-Derived Ester: Rich pigment payoff that boosts wear time.
Ingredient Callouts: This product is vegan, cruelty-free, and comes in recyclable packaging.
$33.00
So I do love that this mascara is taking a more eco-friendly approach by being refillable. ...I really like that the packaging is eco-friendly since the tube is refillable. Also when I twist the cap to close it clicks so I know it's closed fully and the mascara does not dry out.
What it is: This mascara nourishes lashes while delivering volume and an eye-opening curl.
Formulation Type: Curling
Benefits: Long-wearing
Highlighted Ingredients:
- Cornflower Floral Water: Comforts lashes.
- Jojoba Esters: Nourish the lashes.
- Cotton Nectar: Visibly fortifies and smooths lashes while adding shine.
Clinical Results: After an instrumental test on 25 subjects, results showed:
- The Dior Diorshow Iconic Overcurl Mascara nourishes lashes while delivering 24 hours of spectacular volume and eye-opening curl for a standout eye makeup look
$30.00
This has always been my number one favorite eyelash primer other than the Dior but this one is my #1 because it’s also wallet friendly I received this complementary from Influenster and was so excited!...I wish the ingredients were a little cleaner, less toxic, and the packaging was more eco friendly.
What it is: A nurturing eyelash primer that maximizes mascara results for major lash lift and the appearance of longer, thicker, and more volumized lashes.
Highlighted Ingredients:
- Vitamin E: Conditions eyelashes.
Ingredient Callouts: Free of sulfates SLS and SLES, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, and triclocarban, and contains less than one percent of synthetic fragrances.
What Else You Need to Know: This iconic lash primer evenly separates and coats eyelashes with a nourishing, conditioning formula to maximize the results of your mascara.