Mascara is one of the most important parts of your beauty routine. It adds length, volume, and definition to your lashes. It's the foundation of your eyes, and now it's available in planet-positive options.
$26.00
Must-have mascara...Love this mascara!! Makes the lashes look amazing! It does have a bit of a smell when you put it on but it goes away....I love this mascara for when I want a more natural look. It lengthens and separates very well.
What it is: Lifting and lengthening mascara for full, feathered lashes in a flash.
Formulation Type: Lengthening
Highlighted Ingredients:
-Beeswax: Allows the mascara to coat, lengthen, and stiffen (but not harden) lashes.
- Shea Butter: Moisturizing and nourishing, it also creates a silky, smooth texture.
- Hydra-Mineral Complex: Rich in minerals for lash strengthening.
Ingredient Callouts: This product is cruelty-free.
What Else You Need to Know: This formula uses nourishing shea butter, beeswax and our hydra-mineral complex to lift and separate every lash.
ITEM: 2543981
Size: 0.37 oz / 11 mL - black
$24.00
Love how eco friendly it is and can’t wait to see more products from them....Can also apply multiple coats to build intensity. Bonus points for eco-friendly packaging! I received this product as a gift.
What it is: A clean and volumizing award-winning tubing mascara that is water-resistant, lengthening and curling. Conditions lashes. Easy to remove with warm water.
Formulation Type: Volumizing, Curling, Lengthening
Benefits: Long-wearing, Water Resistant
Highlighted Ingredients:
- 2% Argan Oil: Conditions lashes.
- Triple-Wax Mix and Film-Forming Agents: Volumizes and curls lashes and eliminates smudges.
- Next-Generation Tubing Technology:
$28.00
Volumizing, non-flaky, nourishing mascara...Thank you @iliabeauty for #giftingme this gorgeous #iliabeauty #fullest #volumizing #mascara with #arginine and #provitaminb5. I love the eco friendly packaging, and it’s a solid mascara, not easy to lose in your make-up bag. ...Sensitive Eye Friendly!...I have sensitive eyes which sometimes can be bothered with other mascaras, not only did it not irritate my eyes it lasted all day.
What it is: A clean volumizing mascara that wraps each lash in weightless, buildable volume without flaking, smudging, or irritating sensitive eyes.
Formulation Type: Volumizing
Highlighted Ingredients:
- Arginine: Supports stronger, healthier-looking lashes.
- Provitamin B5: Nourishes to promote thicker-looking lashes.
- Weightless Wax Blend: Adds full, flexible body without the weight.
Ingredient Callouts: This product is cruelty-free.
$68.00
First off the packaging is beautiful, and I really enjoy that it is an aluminum tube because it’s more eco friendly! The lash serum it’s has worked nicely! ...I have it on my bathroom counter with all my other evening skincare lineup. It’s super user friendly and doesn’t cause me any irritation, which is huge for me because I’m a contact wearer!
What it is: A plant-based lash enhancing serum with clinically tested phytoactives that promote longer, thicker looking lashes.
Skin Type: Normal, Dry, Combination, and Oily
Highlighted Ingredients:
- Trifolium Pratense/Vigna Radiata Extract: Shows modulation of IGF1, BMP4, PDGF-A, DHT, and SMC3 during in-vitro testing.
- Acetyl Tetrapeptide-3 (Biomimetic Amino Acid Peptide): Helps support cellular matrices.
Ingredient Callouts: This product is vegan, gluten-free, and cruelty-free.
$26.00
Not chunky like other tubing mascaras. It is very lightweight and lengthening. This is now my go to mascara, now I only use tubing mascaras....I love the clean and eco philosophy of the brand. The mascara worked well and did not clump.
What it is: An everyday mascara that defines, separates, and lengthens lashes for a wide-awake look with no smudging ever.
Formulation Type: Lengthening
Highlighted Ingredients:
- Proprietary Tubing Film-Formers: Define, separate, and lift lashes without clumping.
- Plant-Derived Rice Bran Wax: Adds structure and length to lashes.
- Fatty Acids and Olive Oil Esters: Nourish and condition lashes.
Ingredient Callouts: This product is vegan, cruelty-free, and comes in recyclable packaging.
What Else You Need to Know: Meet your go-to mascara for every day. Designed to distribute the perfect amount of product, the defining brush lifts lashes while ensuring your look never clumps or flakes.
Size: 0.29 oz·ITEM: 2699205
Color: Clean Black - black
$45.00
Beautiful mascara...This mascara is beautiful, the packaging is gorgeous and unlike most mascaras. ...No clumps, no smudging, and it's gentle. Perfect for eco-conscious beauty lovers!
What it is: An endlessly buildable mascara that lengthens, defines, and volumizes for a natural-to-bold lash, with a clean, pigment-rich, and flake-free formula.
Formulation Type: Volumizing, Curling
Highlighted Ingredients:
- Carnuaba and Candelilla Wax Blend: Ultra-creamy texture for maximum build.
- Shea Butter: Nourishes and protects lashes.
- Plant-Dervied Ester: Rich pigment payoff, boosts wear time.
Ingredient Callouts: This product is vegan, gluten-free, and cruelty-free.
What Else You Need to Know: Ultraclean, safe ingredients for the delicate eye area. A plant-based wax blend delivers nourishing length and volume without clumping, flaking, or transferring. Go natural to bold—in just a fe
Size: 0.26 oz·ITEM: 2739191
$30.00
The eco-friendly packaging, made from recycled materials, aligns with the brand's commitment to sustainability. ...With its cruelty-free and eco-friendly approach, this mascara is a top choice for those seeking both glamour and conscious beauty.
What it is: A mascara to volumize, lengthen, curl, and condition, delivering 100 percent sexy lashes with a 98 percent naturally derived formula.
Formulation Type: Volumizing, Curling, Lengthening
Highlighted Ingredients:
- Bamboo Fibers: Lengthen and volumize.
What Else You Need to Know: Infused with a goji berry blend, this mascara delivers sexy length and volume. Its iconic hourglass-shaped brush coats every last lash with an intense black formula, stretching your look to unbelievable lengths—all with a 98 percent naturally derived formula.* It’s also ophthalmologist tested and safe for contact-lens wearers and sensitive eyes.
*Per ISO 16128 Standard from plant sources, non-petroleum mineral sources,
Size: 0.27 oz / 8 g·ITEM: 2335198
Color: After Midnight - soft black
$28.00
Love the product - from the design of the brush to the eco feel on the packaging....I love the wand, I love how it lifts/separates/lengthens, I love that the packaging is eco-friendly, I love how it looks on me, it’s doing all the things.
What it is: A clean, award-winning, cult-favorite mascara that lifts, lengthens, holds curl, and separates with precision.
Highlighted Ingredients:
- Arginine (Keratin): Fortifies and nurtures lashes.
- Shea Butter: Weightlessly conditions lashes.
- Beeswax: Nourishes lashes.
Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, and triclosa, and contains less than one percent of synthetic fragrances. This product is also cruelty-free and gluten-free, and comes in recyclable packaging.
What Else You Need to Know: Mascara that goes to extremesnaturally.