What it is:
A sweetly tempting array of 16 matte and shimmer shadows scented with real chocolate.

What it does:
This beautiful assortment of chocolate-inspired shades were formulated using real cocoa powder. Encased in a playful chocolate bar tin, the rich selection of the perfect browns, neutrals, and little pops of color appeal to every candy lover.

This set contains:
- 0.03 oz/ 0.85 g x 14 Eyeshadows in Gilded Ganache, Milk Chocolate, Black Forrest Truffle, Triple Fudge, Salted Caramel, Marzipan, Semi-Sweet, Strawberry Bon Bon, Candied Violet, Amaretto, Hazelnut, Crème Brulee, Haute Chocolate, Cherry Cordial
- 0.1 oz/ 2.8 g x 2 Eyeshadows in White Chocolate, Champagne Truffle
- How To Glamour Guide

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:
Too Faced Co-founder and Creative Director Jerrod Blandino learned of the healing properties of cocoa while getting a chocolate facial in Maui. With Chocolate Bar he created a first-of-its-kind palette that combines the healing benefits of chocolate with richly pigmented, velvety smooth shadows. Chocolate has been used for centuries for its soothing properties and to protect, condition, and heal skin that has been damaged by sun and wind. Studies have shown that the scent of cocoa powder can increase memory and brain power.

What it is:
A bestselling eyeshadow palette with 12 matte and microshimmer shades that are sure to become your everyday basics.

What it does:
This palette features the perfect combo of microshimmers and mattes in universally flattering, warm-toned lid, crease, and liner shades. The palette is arranged in rows for three easy looks to mix and match. This formula is infused with Amazonian clay for smooth blending and intense payoff without chalkiness.

This set contains:
- 12 x 0.053 oz/ 1.50 g Eyeshadow in Charmer (off white), Jetsetter (warm taupe), Rocker (shimmering taupe), Smokeshow (black brown), Flower Child (peachy nude), Smarty Pants (tan), Firecracker (bronze copper), Activist (dark brown), Funny Girl (champagne), Sweetheart (peach), Rebel (chestnut brown), Leader (aubergine)
- Step-by-step tartelette guide

What it is formulated WITHOUT:
- Parabens
- Phthalates

What else you need to know:
This palette is dermatologist-tested and formulated without mineral oil, triclosan, and gluten.

What it is:
An eyeshadow palette with 18 shades in peachy pinks, corals, bronzes, and purples.

What it does:
The Sweet Peach Eyeshadow Collection Palette is infused with the juicy scent and antioxidant-rich essence of peach. Create endless looks with 18 shades of peachy pinks, corals, bronzes, and pops of purples that will leave your eyes looking warm weather-fresh all year long. It features a Glamour Guide with three eye looks to get you started.

This palette contains:
- 18 x 0.03 oz in White Peach (matte vanilla cream), Luscious (pearl peach champagne), Just Peachy (shimmering peachy pink), Bless Her Heart (golden moss), Tempting (bronzed black), Charmed, I'm Sure (matte medium cool brown), Nectar (pearly peachy cream), Cobbler (peachy pinked bronze), Candied Peach (matte coral with violet shimmer), Bellini (gilded peach), Peach Pit (satin perfect rasin), Delectable (matte smoky amethyst), Peaches 'n Cream (matte milky peach), Georgia (matte peachy pink), Carmelized (dark gilded bronze), Puree (metallic dark bronze), Summer Yum (matte gingerbread), Talk Derby To Me (shimmering black violet)
- Glamour Guide

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:
This product is free of gluten.

What it is:
A long-wearing eyeshadow palette that features seven shades, including four fashion finishes, velvet, satin, silk, and lamé—to layer and dress your eyes.

What it does:
Empower your inner eye stylist with these ultra-luxe eyeshadow palettes, each featuring four fashion finishes: buttery matte velvet, shimmering satin, sparkling silk, and metallic lamé. Each curated palette includes a covetable mix of chic neutral, wearable shades and provocative pops in a new super-plush shadow formulation to cover lids in lasting, velvety-rich pigment. Available in six different colorways, choose the wardrobe that speaks to you, then layer it on to make the ultimate impression.

This palette contains:
- 7 x 0.03 oz/ 0.8 g Eyeshadows

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:
Beyond his fashion design, Marc Jacobs is also known as "the ultimate stylist" for making last-minute adjustments to perfect every look right before it walks down the runway. The eyeshadows in each Eye-Conic palette are inspired by textiles and layering, and come in four fashion finishes so you can be the ultimate stylist, too. Finish your look and let it stand out by layering a bright color or lamé pop on top.

Read the shade names from left to right for a short poem. The slim, seven-shadow palette was designed to feature the oblong infinity mirror, and was inspired by the rearview mirror of an automobile.

Each palette features its own shade personality:
Provocouture (dusty plum and magenta): Say it with style; otherwise, you might as well just stay in bed.
Glambition (bare and bronze): She was infamous, known for seeking the most over-the-top glamour.
Frivoluxe (chilled greige and violet): Fabulous! Always dress outrageously and how you want. Who has time for less?
Scandalust (rust and warmed browns with scarlet): Hot pants at the office cause a fuss; that’s why they call her little miss scandalous.
Edgitorial (camouflage and reflective gold): Take a memo. Next season, we’ll see, pleather python, making a scene, enviously, everywhere.
Sartorial (celestial cobalt and icy teal with prismatic gray): Whenever in doubt: power platforms. Make sure (for once) they know who runs the show.

This product is cruelty-free.

What it is:
An everyday eyeshadow palette with 12 all-matte shades that are anything but basic.

What it does:
This palette features warm and cool matte eyeshadows ranging from light to deep, arranged in rows for three easy looks. Customize your application to switch your look from natural to dramatic, effortlessly. The super-blendable, Amazonian clay-infused powder formula glides on like a cream, providing long-wearing, intense payoff that’s never chalky or patchy.

This set contains:
- 12 x 0.053 oz/ 1.5 g Shadows in Free Spirit (cream), Force Of Nature (nude), Dreamer (warm brown), Multi-Tasker (chocolate), Caregiver (pale pink), Natural Beauty (mauve), Best Friend (mulberry), Bombshell (dark plum), Super Mom (ivory), Wanderer (light brown), Power Player (taupe), Fashionista (black)
- Step-by-step look guide

What it is formulated WITHOUT:
- Parabens
- Phthalates

What else you need to know:
This product is also formulated without mineral oil, sodium, and gluten. It is dermatologist tested.

What it is:
An everyday to night palette with 14 shades, including essential mattes and glam shimmer finishes.

What it does:
This palette features 14 shades in ultra-matte, duo chrome, and metallic finishes that let you create softly-glamorous looks any time. Each shade is fully-pigmented and easy to blend. The palette is luxuriously packaged, with a large mirror and double-ended brush.

This set contains:
- 14 x 0.02 oz/ 0.74 g Eyeshadows in Tempera (ultra-matte velvety beige), Glistening (iridescent gold with a hint of pink reflect), Orange Soda (ultra-matte pastel peach), Rose Pink (rose gold with a soft pink iridescent hue), Sultry (a hybrid satin metallic finish warm chocolate brown), Bronze (metallic gold bronze), Mulberry (ultra-matte mulberry), Dusty Rose (ultra-matte dusty lilac), Fairy (multi-dimensional light gold), Burnt Orange (ultra-matte deep orange), Sienna (ultra-matte earthy brown), Rustic (ultra-matte deep cinnamon brown), Cypress Umber (ultra-matte dark coffee), Noir (ultra-matte deep carbon black).
- Double-ended shadow brush

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What it is:
A dynamic eyeshadow palette with 18 shades in four unique textures: one dazzling glitter, eight creamy mattes, six shimmering pearl shades, and three duo-chrome toppers.

What it does:
Adventure on an exotic Arabian journey with the latest eyeshadow palette by Huda Beauty. This richly toned palette features 18 versatile shades that can be layered in infinite ways to create a vast array of looks with just one palette. Layer different textures to create unique combinations, or add intrigue to smooth matte shades with a duo-chrome topper. From subtle, natural looks to dramatic statements and bold glittering looks, this palette will become your new essential for all your makeup routines.

This palette contains:
- 8 x Matte Eyeshadows in Blazing, Saffron, Amethyst, Oud, Amber, Eden, Musk, and Desert Sand.
- 6 x Pressed Pearl Eyeshadows in Turkish Delight, Angelic, Cashmere, Royal, Nefertiti, and Blood Moon.
- 3 x Duo-Chrome Topper Eyeshadows in Retrograde, Twilight, and Celestial.
- Pure Glitter Eyeshadow in Cosmo

What it is formulated WITHOUT:
- Parabens
- Sulfates

What else you need to know:
"Our second palette is filled with vibrant, highly-pigmented shades that reflect the exotic landscape of the Arabian desert around us. We’ve introduced three new formulas to reflect all its dazzling mystery and charm, in particular the iridescent duo-chrome formulas just completely capture the mysterious desert mirages. I spent so much time to ensure that every shade was absolutely perfect, and every color is so special to me. It was also really important to me that we take all our knowledge and feedback from our first palette, and create something that would showcase our growing experience and knowledge."—Huda Kattan

What it is:
A versatile, matte eyeshadow palette with six shades in taupe-hued neutrals.

What it does:
Cooler in tone than the original, Naked2 Basics complements Naked2’s palette perfectly. Featuring six taupe-hued matte neutrals, it also includes five never-before-seen shades. Urban Decay’s Pigment Infusion System™ incorporates a proprietary blend of ingredients that gives each shade its velvety texture, rich color, serious staying power, and blendability. They’re neutral enough for a range of skin tones—from cool to olive complexions to darker skin—and they’re perfect for creating a neutral matte eye or base eye looks with your favorite bolder shadows. It even has one shadow with a subtle, satin finish (Skimp), which is ideal for highlighting and adding dimension.

This set contains:
- 6 x 0.05 oz/ 1.4 g in Skimp (pale nude satin), Stark (nude-pink matte), Frisk (warm gray matte), Cover (muted red-brown matte), Primal (muted brown matte), Undone (deep, smoky brown matte)

What it is formulated WITHOUT:
- Parabens

What else you need to know:
Like the original, Naked2 Basics is housed in a sleek, soft-touch case that has a suede-like feel and a slight sheen. It’s small and compact so it travels well, yet Urban Decay still packed it with six full-size shadows.

What it is:
A duochromatic matte and metallic eyeshadow palette that's infused with real gold and cocoa powder.

What it does:
Take decadence to the next level with this luxurious gold- and cocoa powder-infused eyeshadow palette that smells as good as it looks. The foiled shadows are created with real gold for an epic high shine finish. They’re paired with rich, seductive mattes to take you from coffee to cocktails. All shadows feature a soft, velvety texture with one-swipe, full-coverage payoff. The entire palette is also infused with skin-loving cocoa powder for a decadent chocolate scent.

This set contains:
- 14 x 0.03 oz/ 0.85 g Eyeshadows in Money Bags, Rich Girl, Cocoa Truffle, Decadent, Love & Cocoa, Old Money, New Money, Famous, Classy & Sassy, So Boujee, Holla For a Dolla, Gold Dipped, Livin' Lavish and Drippin' Diamonds
- 2 x 0.07 oz/ 2 g Eyeshadows in Chocolate Gold, Rollin' in Dough

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:
This eyeshadow palette is the perfect mix of metallic, foiled shadows and velvety, soft mattes. All of the shades are infused with Too Faced’s signature chocolate scent for a mood boost with every swipe. This product is cruelty-free.

What it is:
A Naked eyeshadow palette with 12 exclusive, must-have, neutral-matte shades.

What it does:
Urban Decay introduces Naked Ultimate Basics—the matte eyeshadow palette loaded into a sleek, square case with matte shades that have been requested time and time again. Each shade is exclusive to this palette and completely different from the shades in Naked Basics and Naked2 Basics. This palette offers a true range of neutral mattes, from cool to warm—all with a little edge. Create contoured all-matte looks, or pair these neutrals with your favorite bold hues.

The shades in Naked Ultimate Basics are neutral enough for everything from cool skin tones to olive complexions to darker skin. They feature Urban Decay’s proprietary Pigment Infusion System™, which gives the formula its velvety texture, rich color, serious staying power, and blendability. Achieve the perfect application every time for a matte look that radiates.

This palette contains:
- 12 x 0.04 oz/ 1.18 mL Eyeshadow in Blow (light nude demi-matte) Nudie (soft pink-nude matte), Commando (light taupe-brown matte), Tempted (pale brown matte), Instinct (medium pink-taupe matte) Lethal (reddish brown matte), Pre-Game (pale yellow matte), Extra Bitter (burnth orange matte), Faith (medium warm brown matte), Lockout (rich neutral brown matte), Magnet (smoky gray matte), Blackjack (warm black matte)

What it is formulated WITHOUT:
- Parabens

What else you need to know:
This product is an Allure Best of Beauty award winner.

What it is:
A range of amber-hued neutrals that make up the most shade-driven Naked eyeshadow palette Urban Decay has ever created.

What it does:
Urban Decay's Naked Heat features all-new, amber-hued neutrals—including warm browns, burnt oranges, and rich siennas. Each shade features Urban Decay’s Pigment Infusion System™, a proprietary blend of ingredients that gives each shade its velvety texture, rich color, ultimate staying power, and blendability.

The ultra-compact Naked Petite Heat was made for travel and fits in your smallest purse. Don’t let its petite exterior fool you—it contains full-size pans of Urban Decay’s legendary eyeshadow and a mirror. Both palettes can be used either together or individually to create an infinite range of eye looks.

What else you need to know:
Naked Heat has everything you need to create sultry daytime looks, intensely smoky nighttime looks, and everything in between. This palette features a full-size mirror and a double-ended brush, perfect for seamless blending and precise application in the crease.

What it is:
An eyeshadow palette featuring 14 whimsical shades ranging from bold and bright mattes to soft pastel shimmers.

What it does:
Anastasia Beverly Hills’ president, Norvina Soare, designed this palette to be her personal go-to, with 14 dreamy, easy-to-blend shades. The buttery, full-pigment formula means you only need minimal product for maximum payoff. It comes luxuriously packaged with a large mirror and double-ended brush.

This set contains:
- 14 x 0.02 oz/ 0.74 g Eyeshadows in Dreamer (metallic pink champagne), Base (matte eggshell), Summer (metallic foiled golden topaz), Soul (matte wisteria), Wild Child (duo-chrome frosty pink with a magenta shift), Incense (matte dusty terracotta), Rose Gold (metallic rosewood), Love (matte mid-tone cool pink), Celestial (duo-chrome plum with a violet shift), Volatile (matte warm charcoal), Dazzling (duo-chrome cool-tone bronze with a violet shift), Eccentric (matte dark burnt orange), Drama (duo-chrome aubergine with a cool bronze shift), Passion (matte deep garnet)

What else you need to know:
“I have always wanted to create a palette that embodies my spirit. I’m a dreamer at heart and get lost in my own fantasy world daily. It’s a whimsical place that leaves you feeling carefree. If I had to explain how these colors made me feel, I would say ‘happy.’”—Norvina Soare, Brand President

What it is:
An eyeshadow palette featuring eight sparkly new shades of Urban Decay's Moondust Eyeshadow.

What it does:
Take glittery eye looks to a whole new level. Explore this palette’s eight otherworldly shades of sparkily shadow in Urban Decay’s first-ever Moondust Eyeshadow Palette.

Found exclusively in this palette, these vibrant Moondust shades are dazzlingly sparkly, but with a super-refined, incredibly sophisticated feel—and no chunky glitter. Laced with micro-fine bits of iridescent sparkle and lush 3-D metallics, these shadows create a gorgeous, diamond-like effect. The sparkly gunmetal case features a mirrored cutout of the Moondust logo. A full-size mirror makes it easy to indulge your glitter obsession on the go.

This palette contains:
- 8 x 0.02 oz in Specter (soft pink with tonal sparkle), Element (peach with pink shift and sparkle), Magnetic (purple with blue sparkle), Lightyear (vivid, saturated green), Granite (black with multicolored sparkle), Lithium (brown with iridescent 3-D sparkle), Vega (bright blue with tonal sparkle), Galaxy (smoky blue-gray with iridescent 3-D sparkle)

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:
Moondust has been Urban Decay’s most-requested palette ever since it first launched this formula. This palette takes the vibrancy of Moondust to the next level. Experiment with never-before-seen shades like Lightyear (a vivid, saturated green) and Galaxy (the perfect smoky, sparkly blue-gray).

What it is:
A party-in-a-palette featuring 12 all-new, warm and cozy shades to celebrate tartelettes and the wearable shades they’ve asked for.

What it does:
This palette features the perfect combo of rich and warm, wearable mattes and lustrous shimmers in universally flattering lid, crease, and liner shades. The powder formula is infused with tarte’s signature Amazonian clay for intense payoff, long wear, and creamy texture. The palette is arranged in rows of three for easy looks to mix and match.

This set contains:
- 12 x 0.053 oz/ 1.5 g Eyeshadows in S'more (pinky beige), Sunrise (golden beige), Sunset (bronze), Crackle (brown with gold flecks), Cashmere (pale peach), Warmth (terracotta), Flame (metallic rust), Cozy (brick), Candle (champagne), Latte (tan), Simmer (copper), Fireside (deep plum)

What it is formulated WITHOUT:
- Parabens
- Phthalates

What else you need to know:
This palette is ophthalmologist and dermatologist-tested. It is safe for contact lens wearers and formulated without mineral oil, triclosan, and gluten.

What it is:
A limited-edition glitter eyeshadow palette of 14 star-dusted shades designed to accessorize any eye look.

What it does:
Launch your eye look into a new glittersphere with the limited-edition Galaxy Eyeshadow Palette. Hyper-reflective sparkle meets a rainbow of 14 celestial-inspired colors that range from sheer, glittering topcoats to smoky, shimmer-drenched hues. Like jewelry for your eyes, these glimmering eyeshadows and topcoats are the ultimate accessory to every look.

From smoky, iridescent violet to gold glitter on mint, Galaxy is studded with unique color and glitter combos that deliver a phenomenal 3D effect. Featured in a sleek, oversized, jewel-inspired case, this transformative palette gives you infinite ways to get mega-lit.

This set contains:
14 x 0.04 oz/ 1.4 g Eyeshadows in Xtra Terrestrial (smoky moss with iridescent green), Lightyear (smoky charcoal with gold glitter), Planet Ex (smoky brown with iridescent glitter), Oh-Zone (sheer platinum glitter), Ultraviolit (smoky violet with iridescent glitter), Sublime (sheer mint and gold glitter), Milky Way (ivory with iridescent glitter), Cosmic Ocean (sheer aqua glitter), Meteor Crush (sheer pink and gold glitter), Jupiter Sand (smoky chocolate with iridescent purple), Mars On Fire (sheer copper rose glitter), Midnight Bolt (true blue with superfine glitter), Space Owt (smoky grape with holographic blue), Sunburst (amber with gold glitter)

What else you need to know:
Rihanna wanted her first holiday collection to wow from every angle: "Glitter on glitter on glitter. That’s what The Galaxy Collection is all about, no exception."—Rihanna

Fenty Beauty is 100 percent cruelty-free.

What it is:
An all-in-one eyeshadow palette with 21 shades for every possible eye look, from neutral to smoky and bright to sultry.

What it does:
The palette features of-the-moment shades ranging from jewel tones and modern neutrals to more colorful shadows. Made from Urban Decay’s mind-blowing formula that gives each shade its velvety texture, rich color, and blendability, Born To Run’s eyeshadow shades hold tightly onto pigment and stay put. No matter which shades you try, UD designed them all to be universally flattering for any skin tone and lifestyle.

This set contains:
- 21 x 0.02 oz/ 0.8 g Eyeshadow in Breakaway (warm ivory shimmer), Stranded (pale rose gold with tonal micro-shimmer), Blaze (light metallic peach with pink shift), Weekender (light neutral beige matte), Still Shot (bright peach), Riff (brown-nude matte with floating micro-sparkle), Good As Gone (deep brown with iridescent micro-shimmer), Hell Ride (deep fuchsia matte), Baja (burnt orange matte), Accelerate (reddish copper metallic), Guilt Trip (smoky purple shimmer), Ignite (rose gold metallic), Smog (deep coppery bronze shimmer), Wanderlust (forest green with gold micro-shimmer), Wildheart (bright fuchsia), Punk (red-brown matte), Double Life (metallic rust), Jet (black with deep shimmering purple shift), Drift (charcoal satin with tonal micro-sparkle), Radio (deep emerald satin), Big Sky (frosted green shimmer with iridescent micro-sparkle)

What it is formulated WITHOUT:
- Parabens

What else you need to know:
Urban Decay is 100 percent cruelty-free.