Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
A daily or weekly luxurious, deep conditioning treatment that completely restores and repairs dry, damaged hair.

Key benefits:
- Deeply conditions and hydrates
- Restores and repairs damaged hair
- Improves softness, shine and elasticity

If you want to know more…
Soulfood Nourishing Mask deeply conditions and hydrates hair by delivering nutrients deep into hair’s cortex. The result is long lasting softness, shine, elasticity, and manageability. Luxuriously thick, yet never heavy, thirsty hair drinks up the exact amount of hydration needed.

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:
This product is free of artificial colors, petrochemicals, sodium chloride, and MCIT. It is cruelty-free and gluten-free and safe for color-treated, Brazilian-treated and keratin-treated hair.

Sea buckthorn contains over 190 biologically active compounds, including vitamin C (15 times more than an orange), vitamin A (three times more than a carrot), and vitamin E. It also has high concentrations of the rare omega-7, making up 40 percent of the berry. Typically only found in fish oil, omega-7 keeps free radicals at bay and supports the natural production of collagen, a key building block for skin, hair and nails.

Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
An exceptional intensive care mask with the benefits of rare prickly pear seed oil to repair, nourish, and provide radiance to hair.

Key benefits:
- Protects and revives pigments in color-treated and natural hair
- Smooths and enhances shine
- Manages and controls frizz

If you want to know more…
This regenerative care treatment’s creamy formula penetrates completely into the hair for a deep and long-lasting result, from root to tip. Prickly pear seed oil is a precious natural remedy with antioxidant and regenerative benefits. Plant ceramides deeply restructures the hair to make it stronger and shinier, while inula flower extract protects and revives pigments in natural or color-treater hair. The scalp is stimulated, roots are regenerated, and hair is protected from breakage and split ends for a smooth, soft, radiant finish.

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:
This product is free of silicone, ammonia, colorants, and oxidants. It can be used with all the shampoos of the range.

Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
A weightless conditioning mask designed to nourish, rehydrate, and repair any and all hair types.

Key benefits:
- Treats tangled, fragile hair
- Adds softness and shine
- Penetrates hair for deep conditioning

If you want to know more…
Verb Hydrating Mask helps manage and restore dull hair and works well with styling and heating tools. The versatile, weightless formula for all hair types and colors promotes overall hair health with extended, weekly use.

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:
This product is vegan, cruelty-free, and formulated without gluten.

Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
A three-in-one cleansing, exfoliating, and hydrating treatment for the hair and scalp.

Key benefits:
- Gently cleanses
- Deeply nourishes
- Locks in hair color

If you want to know more…
This non-detergent, low-lathering shampoo fixates hair color, adds shine, and restores what the hair lost during its chemical process, all while soothing and nourishing the scalp. Lemon zest extracts, chamomile, and St. John's wort extracts prevent the leak of artificial pigments, while the acidic pH of the lemon peel seals the hair cuticle allowing the color to remain dense and vivid. The extremely hydrating treatment cleanses, exfoliates, and purifies the scalp while providing intense care to hair fiber. Hair is left silky-soft and shiny while the scalp is soothed and comfortable.

What it is formulated WITHOUT:
- Parabens
- Phthalates

What else you need to know:
Cleansing Mask does not contain SLES, silicone, ammonia, colorants, or oxidants.

This product is a 2016 Allure Best of Beauty award winner.

Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
A line of hair masks with targeted benefits to hydrate and repair hair while you sleep.

Key benefits:
- Repairing damaged hair
- Color protection
- Fights frizz

If you want to know more…
Each of these hair sleeping masks are designed to be applied to dry hair, acting overnight for better results. Each is targeted to a specific hair concern without weighing hair down. Just apply to hair, cover with the included cap, and wake up to hair that is softer, more flexible, and visibly more beautiful.

Coconut Mask: Nourishes and repairs hair fibers.
Shea Mask: Fortifies and helps to prevent breaking and split ends.
Rose Mask: Smooths and prevents frizzing.
Acai Mask: Protects color and boosts radiance.

What else you need to know:
This product is not tested on animals.

Research results:
Coconut Hair Sleeping Mask:
In a satisfaction test on 96 volunteers after 5 days of use:
- 92% find their hair to be nourished
- 70% find their hair to be repaired

Shea Hair Sleeping Mask:
In a satisfaction test on 22 volunteers after 21 days of use:
- 96% of women find their hair to be fortified
- 95% of women find their hair to be less fragile

Acai Hair Sleeping Mask:
In a satisfaction test on 22 volunteers after 21 days of use:
- 81% of women find their hair to be radiant
- 86% of women find their hair color to be revived

Rose Hair Sleeping Mask:
In a satisfaction test on 22 volunteers after 21 days of use:
- 95% of women find their hair to be smoothed
- 95% of women find their hair seems conditioned

What it is:
A mango butter-infused mask that deeply nourishes dry hair.

What it is formulated to do:
As a result of a superficial deterioration, dry hair can experience excessive water loss at its core and the keratin fibers can become damaged. Hair becomes dull, coarse and difficult to style. This mask provides lasting nourishment and hydrating care without weighing hair down. Hair becomes softer and suppler for easier styling and less breakage.

What it is formulated WITHOUT:
- Parabens
- Sulfates

What else you need to know:
This product is cruelty-free, formulated without sodium chloride, and biodegradable.

Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
A nourishing treatment mask that transforms dehydrated curls with matcha butter for intense moisture, softness, and shine.

Key benefits:
- Deeply conditions and nourishes
- Boosts shine
- Makes waves and curls silky-soft

If you want to know more…
If your natural hair texture is prone to extreme dryness or your curls are parched from moisture-zapping weather, this luxuriously creamy mask is just what you need. This nourishing treatment features a buttery texture won’t weigh hair down, but it melts onto every strand—infusing hair with moisturizing matcha green tea butter, vitamin-packed sweet almond oil, and protective beet root extract. The rich formula leaves all curl types shiny, silky-soft, and completely transformed.

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:
The scent of matcha green tea and almond oil envelop you in a deeply luxurious fragrance. This mask is vegan, cruelty-free, and formulated without silicone or gluten.

Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
A powerful at-home treatment that strengthens and rejuvenates dull, damaged hair.

Key benefits:
- Rejuvenates damaged, dull hair
- Strengthens to ensure hair and scalp health
- Creates shine

If you want to know more…
Crafted from plant-based ingredients, this intensive, professional-strength conditioning hair mask is designed to work like an in-salon treatment, deeply penetrating the hair shaft and fortifying it from root to tip for hair that’s strong, soft, shiny, and hydrated. It is naturally scented with calming lavender and uplifting eucalyptus.

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:
This product is vegan, cruelty-free, and formulated without gluten, silicones, and synthetic fragrance.

Which hair type is it good for?
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
A reviving, strengthening, and repairing mask that transforms damaged curls and waves to look and feel healthy, bouncy, and incredibly defined.

Key benefits:
- Strengthens and reduces breakage
- Gives curls bounce and definition
- Repairs and restores hair from chemical and heat damage

If you want to know more…
If heat styling, chemical treatments, or not-so-gentle detangling have done a number on your curls, this Strengthening Mask is a necessary addition to your beauty arsenal. The reviving formula made with restorative seaweed—a strengthening blend of rice, soy, and wheat proteins and moisturizing sea lavender—transforms damaged hair. The creamy formula leaves all curl types looking healthy, lively, and defined.

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:
The aromatic scent of sea lavender combined with amber envelopes you in luxury and warmth. This mask is formulated without silicone, vegan, and cruelty-free.

Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
A high-performance, argan oil-rich mask that hydrates and conditions dry hair to improve texture, elasticity, shine, and manageability.

Key Benefits:
- Infused with antioxidant-rich argan oil and high-performance ingredients to increase shine and improve hair's texture and elasticity
- Deeply nourishes and replenishes moisture
- For medium to thick dry hair

If you want to know more…
Moroccanoil® Intense Hydrating Mask provides immediate hydration, thanks to nourishing, high-performance ingredients, including antioxidant-rich argan oil, linseed extract (derived from flaxseed), and moisture-attracting glycerin. This rich and creamy formula conditions deeply, helping to improve hair's texture, elasticity, and manageability, while boosting shine.

What it is formulated WITHOUT:
- Phthalates

Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly

What it is:
An in-shower, spray-on hair treatment that works quickly to deliver the same hydration and benefits of a traditional hair mask.

Key benefits:
- Works in as little as one minute
- Hydrates and nourishes hair
- Lightweight and won’t weigh hair down

If you want to know more…
Inspired by splash-masks, this lightweight formula has the strength of a traditional mask, and it works in as little as one minute. The 360-degree aerosol spray ensures easy, even, convenient application in the shower, and maintains the integrity of the formula. This sets it apart from typical jarred masks, which can get contaminated with water during use, shortening the life of their formula. It also has a fragrance that features a refreshingly bright arrangement of bergamot, lemon zest, mimosa, heliotrope, and black amber.

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:
This product is vegan, cruelty-free, gluten-free, and provides some sun protection.

Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
A nurturing, color revival mask for natural or color-treated, light blonde hair.

Key benefits:
- Deeply nurtures
- Neutralizes brassy, grey and yellow tones
- Revives highlights

If you want to know more…
Highlighted and colored blonde hair tend to become grey or yellow over time, while natural blonde hair can become dull and lack shine. The nourishing ingredients in this product—almond butter and buriti oil—combined with an acidic pH of 4.5 help minimize porosity, fix natural oxidation, and evenly distribute color. The selection of iridescent pigments and fiorentina iris neutralizes brassy or yellow tints, restoring the shine, clarity, and contrast of highlights.

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:
The longer you leave this mask on, the more intense your color will be. Feel free to mix with other shade variation care masks to create your own custom color nuance. This product is vegan, not tested on animals, and free of silicone, colorants, oxidants, and ammonia.

What it is:
An exfoliating mask that removes dead skin from the scalp while helping to thicken hair shafts and repair split ends for healthy-looking and volumized hair.

What it is formulated to do:
Just like you exfoliate your facial skin, you should exfoliate the skin on your scalp. The Keranique Micro Exfoliating Mask helps remove sebum and buildup from the scalp allowing treatment based products to penetrate to the root and follicle. A breakthrough, multifunctional exfoliator, it addresses the modes of hair thinning and loss, gently conditions the hair and scalp, and improves the elasticity of the hair fiber to prevent future breakage and loss. It's infused with Keratin Amino Complex™, which helps to strengthen, stabilize, and normalize hair and nurture the scalp to promote healthy hair follicles.

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:
This product can also be used as a deep conditioning treatment once a week. The Keranique system of haircare solutions was developed to effectively cleanse, protect, treat, and repair thinning hair and the scalp. Mild cleansers, clean conditioners, intensive treatments, and lightweight styling products deliver healthy hair growth, abate hair loss, maximize fullness, and care for the scalp to promote the strength, growth, and beauty of hair.