trending eye makeup

Sephora customers often prefer the following products when searching for trending eye makeup.

Eye makeup is one of the most important parts of your face. It's the first thing people see, and it sets the tone for your entire look. Whether you're going for a natural look, a dramatic one, or somewhere in between, here are some of our favorite eye makeup trends.

SEPHORA COLLECTIONWaterproof 12HR Retractable Eyeliner Pencil

Size: 0.01 oz / 0.3 g·ITEM: 2616985

Color: 19- Shimmer Navy

7.3K Reviews

$14.00

However, the Sephora Waterproof is the best I have every used. It stays on my eyes EVERY day, ALL day. I have allergies and I wear contacts and I don't get a lot of sleep, so combine all of these and normally I have smudgy eye liner or no eye liner. ...Perfect for the current and continuing demin trend. I love this, and it's a great value...Denim eye

What it is: A three-in-one, retractable eyeliner whose super-creamy, waterproof formula delivers intensity and convenience.

What Else You Need to Know: This long-wear eyeliner pencil is so creamy, it can achieve any look. Its rich texture blends perfectly to intensify your eyes in a flash.

KajaWink Dazzle Dual-Ended Eyeshadow Stick

Size: Stick 0.017 oz·ITEM: 2760197

Color: Mocha Sparkle - mocha

511 Reviews

$22.00

This 2-in-1 Eyeshadow Stick + Glitter Stamp is a makeup essential for anyone looking to embrace the enchanting 'Aegyo' makeup trend popularized by K-Pop stars. ...This 2-in-1 marvel simplifies the K-Beauty 'Aegyo' trend. The creamy shadow stick glides on effortlessly, delivering a quick and natural burst of color to your eyelids and under eyes.

What it is: A dual-ended creamy eyeshadow stick and glitter stamp that glides onto the eye area to create a stunning matte, shimmer, or glitter look in three easy steps.

Highlighted Ingredients:
- Jojoba Oil and Argan Oil: Moisturizes skin without irritation.
- Vitamin E: Enhances skin vitality.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also gluten-free and cruelty-free.

What Else You Need to Know: Swipe on the creamy, blendable shadow stick formula for a quick and natural pop of color to you

ILIALiquid Powder Eye Shadow Tint

Size: 0.12 oz/ 3.5 mL·ITEM: 2371649

Color: Mythic - soft rose gold with pink pearl

1.2K Reviews

$28.00

Liquid eyeshadow are my latest obsession, this is such a great neutral shade. ...This was included in my latest Trendmood box in Tannin. It has pros and cons for me.

What it is: A clean, cream-to-powder eyeshadow that dries down to a crease-resistant finish in matte and metallic shades.

Highlighted Ingredients:
- Horse Chestnut Flower: Helps visibly smooth and firm the appearance of delicate skin.

Ingredient Callouts: This product is vegan, gluten-free, cruelty-free, and comes in recyclable packaging.

What Else You Need to Know: Liquid Powder Eye Tint glides like a cream and dries like a powder. This quick-dry eyeshadow swipes on effortlessly and locks in without budging or fading. Blend the weightless, water-based formula for a diffused wash of color or build it up for a bolder look that lasts.

Clean at

KVD BeautyTattoo Pencil Liner Waterproof Long-Wear Gel Eyeliner

Size: 0.0176 oz / 0.5 g·ITEM: 2693547

Color: Pearlspar White - frost white

2.3K Reviews

$23.00

I usually only use liquid liner but was excited to try this pencil liner in a bright; fun color(super on trend!). I was pleasantly surprised by the ease of application of this liner as well as the color payoff! ...(My review photo is KVD on the eyelid and another go to brand of mine on the waterline with the peachy trending Tarte on the bottom.)

What it is: An ultra-smooth, transfer-resistant gel pencil eyeliner that has the iconic, waterproof, all-day wear of KVD Beauty’s bestselling Tattoo Liner.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan and cruelty-free.

What Else You Need to Know: The Tattoo Pencil Liner sets fast to lock in place on your lids and in your waterline. This high-pigment pencil eyeliner is easy to use and versatile, so you can line it, smudge it, or go graphic. o

Laura MercierCaviar Stick Cream Eyeshadow

Size: 0.06 oz / 1.64 g·ITEM: 2793180

Color: Smoky Quartz - shimmering medium grey brown

1.5K Reviews

$33.00

Add to my makeup routin...The stick is so easy to use, just apply on eyes and done just 5 seconds. I think it's trendy now and I love how I get this product and catching the trend...My latest eye look go to...I have been doing a lot of travel and I love how convenient this is to toss in my makeup bag and it takes up minimal space and completes my eye look.

What it is: An eyeshadow stick with up to 24 hours of long wear and creamy, rich color that glides effortlessly, blends, and builds—without tugging, flaking, smudging, or creasing.

Highlighted Ingredients:
- Raspberry Stem Cells: Ensure a smooth application.
- Hyaluronic Acid: Hydrates and primes skin.
- Multidimensional Pigments: Impart lustrous, high-impact shimmer.

Ingredient Callouts:
Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance.

What Else You Need to Know:
The iconic Caviar Stick Eyeshadow—now in a long

KVD BeautyTattoo Liner Vegan Waterproof Liquid Eyeliner

Size: 0.019 oz / 55 mL·ITEM: 2781599

Color: Trooper Black - satin black

1K Reviews

$25.00

When I want to make a statement without actually making a statement, I tend to speak with my eyes (blame my mother for starting the trend) and this eyeliner is perfect for accentuating those subtle looks to really make an impact. ...With KVD's latest waterproof eyeliner. Designed for ultimate precision, this eyeliner glides on smoothly, allowing you to perfect every wing with ease.

What it is: A bestselling, extreme-precision liquid liner, now with optimized ink flow and transfer-proof long wear in a luxe aluminum pen.

Benefits: Long-wearing, Waterproof

Ingredient Callouts: Free of parabens. It is also vegan, gluten-free, cruelty-free, and comes in recyclable packaging.

What Else You Need to Know: This bestselling liner is now bolder, smoother, has better ink flow, and stays inky without bleeding, skipping, or drying up. The 0.01 mm-tip offers extreme precision with the same iconic needle-precise brush tip for fine linework, lash line fills, and more. It’s waterproof and transfer-proof, with bold pigment that locks in place for fade and smudge-resistant wear all day.

Clinical Res

$70.00

I was super excited when i saw the latest release from Patrick Ta Beauty! This palette has shimmer shades and matte shades as well. ...I wish other high end brands would jump on this trend. Those cream shadows... holy smokes!

What it is: A versatile eyeshadow palette that contains two luminous cream bases, velvety matte and iridescent metallic eyeshadows, and glistening pearl toppers.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan, gluten-free, and cruelty-free.

What Else You Need to Know: One of PATRICK TA’s signature techniques for creating his naturally contoured, glowing looks is to artfully layer creams and powders.

MERITSolo Shadow Cream-to-Powder Soft Matte Eyeshadow

Size: 0.17 oz / 4.82 g·ITEM: 2692341

Color: Midcentury - warm brown

1.2K Reviews

$24.00

PERFECT for the latte makeup trend! So creamy...But this is the easiest cream shadow I’ve ever applied to my eyes! The shade Vachetta is PERFECT for the latte makeup trend! ...If you're wanting to do the "latte" makeup trend, this is the perfect product to use!

What it is: A buildable, talc-free, cream-to-powder eyeshadow that is easy to use and gives a soft-matte wash of color for all-day wear.

Products related to trending eye makeup

Trending Eyeshadow
“It’s one thing to say you don’t like them or don’t care for them, but to say that intentionally chunky glittery topper eyeshadows are “unworkable” “not pigmented” and “have too much fall out” isn’t fair to the VISION THE CREATOR OF THE PALETTE HAD”
Trending Eyeliner
“Love this eyeliner! It’s one of the creamier eyeliners I’ve used so it glides on really well and covers all the spots, including between my lashes”
Trendy Makeup
“Beautiful for a no makeup makeup look! A hint of color (pinky/brown) with a natural luminous finish”
fancy eye makeup
“I love to combine browns with golden is so fancy, I’m gonna use this pallete so much. The difference about this one for me is the velvety texture. ”
easy eye makeup
“It definitely stays all day & makes my eyes look great even after a night of partying”
black eye makeup
“The only issue I have is that the brown is so dark it looks black. I find this to be an issue with a lot of brands”
Gold Eye Makeup
“I took a star off just because the eyeshadow in this combo is called "rose gold" but just looks more like a light gold to me without much or any "rose" in it”
amazing eye makeup
“Bought this because I’ve heard that bronze colors are flattering for blue eyes. If you have a deeper or warmer complexion these will look amazing, but on my very pale, cool-toned skin, they look way too strong”
shadow eye makeup
“It can be used as a stand-alone shadow for a quick and easy eye look or as a base to intensify powder shadows”
Orange Eye Makeup
“I did a ton of yard work this morning, sweated, took a nap, did more yard work, then took a quick shower (didn’t wash face) and my eye makeup still looked nearly perfect! The cool neutrals are beautiful and are unusual- so many are browns and bronzes”