Achieve a sun-kissed glow all year round with our curated selection of tanning essentials. From self-tanners to bronzing lotions, our range of products is designed to give you that coveted just-off-the-beach look without the harmful effects of UV rays. Whether you prefer a gradual build or an instant tan, we have everything you need to enhance your natural radiance and keep your skin looking luminous and healthy. Discover the key to a flawless tan with our top-quality formulas that deliver a streak-free, long-lasting result every time.

$48.00
Flawless, Streak-Free Tan with a Soft Glow...[I received this product in exchange for my honest review] Loving this tan serum 😍 The 2 HR Express Face Tanning Serum gives me the prettiest glow without any dryness or patchiness. ...2 HR EXPRESS FACE TANNING SERUM...I really loved using the 2 HR Face Tanning Serum by Loving Tan. I’m so impressed with the results!
What it is: A face serum with hyaluronic acid, vitamin B5, and a formula you can rinse off after two hours—for an ultra-hydrating, nourishing tan.
Skin Type: Normal and Dry
Skincare Concerns: Dryness and Uneven Texture
Highlighted Ingredients:
- Naturally Derived DHA: Develops a natural-looking tan.
- Hyaluronic Acid: Intensely hydrates.
- Vitamin B5: Nourishes.
Ingredient Callouts: It is cruelty-free.
What Else You Need to Know: This lightweight formula is enriched with ultra-hydrating hyaluronic acid, nourishing B5, and soothing chamomile extract. It’s formulated with a color guide that can be rinsed off in two hours, while your tan continues to develop.

$48.00
A truly lovely tan...It gave me about 3 complete head to toe tans....Beautiful Natural Tan in Just 2 Hours...I really like the Loving Tan 2 HR Express Tanning Lotion! The color looks natural and develops quickly without any orange tone.
What it is: A skincare-infused express tanning lotion you can rinse off after two hours—for an ultra-hydrating, nourishing tan.
Skin Type: Normal and Dry
Skincare Concerns: Dryness and Uneven Texture
Highlighted Ingredients:
- Naturally Derived DHA: Develops a natural-looking tan.
- Shea Butter Nourishes
- Vitamin E: Hydrates.
Ingredient Callouts: It is cruelty-free.
What Else You Need to Know: This lightweight lotion is enriched with shea butter and vitamin E, as well as antioxidant-rich coffee and açai extracts. It’s formulated with a color guide that can be rinsed off in two hours, while your tan continues to develop into a deeper, natural shade over the next 24 hours.

$53.00
great product for achieving a natural looking tan with any moisturizer. does not smell bad like traditional tanning lotions. does not stain hands either. it's quite innovative, I haven't seen any other brands make this product (at least not that I know of)....FYI: Always exfoliate before self-tanning!
What it is:
A self-tanning formula for body that is designed to be used in conjunction with a body lotion for a radiant, even, streak-free glow.
What it is formulated to do:
Golden Glow Booster for Body creates a radiant, even, golden glow that builds graduallyjust like a natural tan. Mix four to six drops with your favorite Clarins body moisturizer or firming lotion for made-to-measure results and a golden summer sunkissed glow. The 99.8 percent natural formula promotes natural-looking, even results with no self-tanning odor, and you control the intensity. This self tanning innovation combines natural DHA, erythrulose, and aloe vera extract for soft skin and a healthy-looking finish.

$62.00
The tan I’ve always wanted! No orange just TAN!...I finally found the darkest natural olive tan I can use at home that compares to or even tops tanning salon spray tans! ...I have a lot of experience with fake tans including spray tanning people for 7 years and this is, by far, the best self tanner I've used.
What it is: An ultra-dark mousse that reigns supreme; an invitation to your richest, darkest, deepest olive tan yet.
Skin Type: Normal
Skincare Concerns: Uneven Texture
Formulation: Mousse
Highlighted Ingredients:
- DHA: Colors the upper skin layer without sun exposure.
- Melanin Boosters: Activate the natural tanning process using micronutrients and polyphenols.
- Epsiline®: A tan enchanter obtained by optimized culture of microalgae.

$62.00
Works quickly and actually TANS the skin. Still smells like tanner and requires minimum 3 hours to develop, but far better than 8 hours for a horrible excuse of a tan. ...Holy grail express tan!...Absolutely love the St. Tropez Express Tanning Mousse! It gives one of the best streak-free, natural-looking tans I’ve ever had.
What it is:
A lightweight mousse that allows you to choose your tan, from a light glow to a deep dark tan.
What it is formulated to do:
Control the depth of your tan with St. Tropez’s most advanced formula yet for a natural, healthy-looking tan that lasts for days. Wait just one hour before showering for a light sunkissed glow, two hours for a medium golden tan, or leave on for up to three hours for a deeper, darker bronze, to suit your skin tone. It’s streak-free, easy to apply, quick-drying, non-sticky with no transfer, and ultra-hydrating. Plus, it has no self tan smell, yet features a new mood-boosting fragrance.
What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

$61.00
I have always been skeptical of spray tanning let alone self tanning but after using this product I won’t be spray tanning or using any other self tanner. ...Good tanning product for a day long tan but the tan mostly washes off when you take your next shower, not very long term
What it is:
A lightweight mousse that tailors to your individual skin tone for the deepest, longest-lasting tan in one application.
What it is formulated to do:
For the deepest tan yet, this lightweight mousse tailors to your individual skin tone and gives the longest-lasting tan in one application. It’s streak-free, easy to apply, quick-drying, non-sticky with no transfer, and ultra-hydrating. Plus, it has no self-tan smell, yet features a new mood-boosting fragrance.
What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates
What else you need to know:
This product contains a 100 percent natural DHA, and delivers a natural-looking glow to all skin tones and types.

$49.00
Also doesn’t have the typical fake odor that most tans cause...Amazing for a natural tan!...I’ve never used a tanning serum that worked so quickly! Within a few hours I already had such a nice and natural looking tan!
What it is: A self-tan face serum that delivers a sun-kissed glow in as little as one hour and a medium, natural-looking tan that fully develops in three hours.
Skin Type: Normal, Dry, and Combination
Formulation: Serum
Highlighted Ingredients:
- Hyaluronic Acid: Hydrates and plumps the look of skin.
Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan.
What Else You Need to Know: This ultra-fast development, no-rinse self-tan face serum is the perfect base for bronz

$39.00
Best natural looking tan for me....I’m with very pale skin and self tanning is my only way to get color. First I tried without the mitt and it was difficult and streaky and my hands were green- not good idea . ...My favorite tanning product! Easy to apply and so natural looking after a shower.
What it is:A natural-looking, hydrating, and easy-to-use gradual tan moisturizer with a subtle tint to hydrate, protect, smooth, visibly firm, and visibly plump skin.
Highlighted Ingredients:
- Dual Molecular Weight Hyaluronic Acid: Hydrates and visibly plumps skins.
- Marine Algae: Supports firmer-, more youthful-looking skin over time.
- Blend of Upcycled Blueberry and Raspberry Seed Oils: Is high in antioxidants and helps protect skin from environmental damage.
What Else You Need to Know: This multitasking lotion combines five super skincare benefits with a daily dose of glow so you can hydrate, protect, smooth, soothe, and visibly firm skin.

$39.00
I love that I can use the moisturizer that I love and just mix in a few drops to self-tan! This is the only self-tanning product I've tried that does not have a strong smell. ...Easy & Natural Tan...I really like this because I can use whatever moisturizer I already love and know won't cause me problems, but turn it into a tanning cream for the face! It's super easy to use and gives a natural tan glow after a few applications.
What it is: A facial liquid formulated with 99 percent natural-origin ingredients and an exclusive Self Tan Complex for an even, made-to-measure tan.
Skin Type: Normal, Dry, Combination, and Oily
Skincare Concerns: Dullness and Uneven Texture
Formulation: Liquid
Highlighted Ingredients:
- Self Tan Complex (DHA and Erythrulose): Creates a naturally tanned appearance on skin’s surface.
- Aloe Vera Extract: Binds moisture to skin for long-lasting hydration.
- Glycerin: Protects against dehydration.
Ingredient Callouts: This product comes in recyclable packaging.

$65.00
What it is: A self-tan mousse that provides natural color with longer-lasting tan technology, plus has a new fine fragrance.
Skin Type: Normal, Dry, Combination, and Oily
Skincare Concerns: Fine Lines and Wrinkles, Dryness, and Uneven Texture
Highlighted Ingredients:
- Hyaluronic Acid: Hydrates skin.
- Niacinamide: Visibly reduces redness and evens skin tone.
- Vitamin E and Echinacea: Free radicals that soothe skin and reduce visible redness.
Ingredient Callouts: This product is vegan, cruelty-free, and comes in recyclable packaging.









