What it is: A purple-hued dry shampoo designed to gently cleanse and add natural volume while enhancing blonde tones between salon visits.

Hair Type: Straight, Wavy, and Curly

Hair Texture: Fine, Medium, and Thick

Hair Concerns: Oiliness, Volumizing, and Color Safe

Formulation: Spray

Fragrance Type: Citrus and Woods

Highlighted Ingredients:
- Glycerin: Naturally binds moisture for added softness.

Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, and silicone. This product is also vegan, cruelty-free, and gluten-free. It comes in recyclable packaging.

What Else You Need to Know: This talc-free dry shampoo features a purple undertone that seamlessly fades into and enhances the color of any and all blonde shades. It is designed to revitalize days-old hair by gently removing oil and impurities so that hair not only looks clean, but feels clean. A hint of grapefruit and oatmeal blend together to leave hair with a light, fresh fragrance.

What it is: An invisible dry shampoo that re-energizes second-day hair, preserves blowouts, and adds natural volume.

Hair Type: Straight, Wavy, and Curly

Hair Texture: Fine, Medium, and Thick

Hair Concerns: Oiliness, Volumizing, and Color Safe

Formulation: Spray

Fragrance Type: Citrus and Woods

Highlighted Ingredients:
- Glycerin: Naturally binds moisture for added softness.

Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, and silicone. This product is also vegan, cruelty-free, and gluten-free. It comes in recyclable packaging.

What Else You Need to Know: This talc-free dry shampoo features a beige undertone that seamlessly fades into any brunette shade. It is designed to revitalize days-old hair by gently removing oil and impurities so that hair not only looks clean, but feels clean. A hint of grapefruit and oatmeal blend together to leave hair with a light, fresh fragrance. No wonder this product had a 2,000 person waitlist.

What it is: A luxurious purple shampoo that neutralizes brass in blonde hair.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns:
- Dryness
- Brassiness
- Color Fading

Key Benefits:
- Neutralizes unwanted brassiness and yellow tones for a cool blonde look
- Gently cleanses while moisturizing hair
- Smooths hair for a subtle shine

Highlighted Ingredients:
- Japanese Pigment Technology: Neutralizes unwanted brassy tones.
- Japanese White Peony: Rich in antioxidants to deeply nourish and soothe hair.

Ingredient Callouts: Free of parabens.

What Else You Need to Know: This expertly crafted purple shampoo, with shu uemura-exclusive purple and blue pigments, neutralizes brassy yellow tones while adding sumptuous softness and shine to blondes. These traditional pigments are made with handpicked white peony to neutralize and nourish hair.

Fragrance Description: This shampoo has a woody yet floral scent with top notes of cardamom, ginger, and mate; heart notes of white peony, jasmine, and freesia; and base notes of hearty white musk.

What it is: An indulgent shampoo that moisturizes and adds shine in blonde-highlighted, lightened, or gray hair.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns:
- Dryness
- Shine
- Color Safe

Key Benefits:
- Removes outside impurities and dirt from hair
- Gently cleanses while moisturizing hair
- Adds a glowing, shiny finish and soft touch

Highlighted Ingredients:
- Japanese White Peony: Rich in antioxidants to deeply nourish and soothe hair.

Ingredient Callouts: Free of parabens.

What Else You Need to Know: This shampoo adds powerful shine and deep moisture to highlighted, lightened, and gray hair. It is made with handpicked Japanese white peony, which is rich in antioxidants to deeply sooth and nourish hair, and helps your blonde look its most beautiful.

Fragrance Description: This shampoo has a woody yet floral scent with top notes of cardamom, ginger, and mate; heart notes of white peony, jasmine, and freesia, and base notes of hearty white musk.

What it is: A dry shampoo that will actually clean your hair for you—removing dirt, oil, and odor for a fresh start—no shower necessary.
Hair Type: Straight, Wavy, and Curly
Hair Texture: Fine, Medium, and Thick
Hair Concerns:
- Oiliness
Key Benefits:
- Cleans hair
- Absorbs dirt, oil, and sweat
- Makes hair look, feel, and smell clean
Formulation: Spray
Highlighted Ingredients:
- Fast-Absorbing Powders: Soak up oil and sweat.
- Patented Healthy Hair Molecule: Reduces surface friction so it’s easy to remove the powders (and whatever they’ve soaked up) to keep hair cleaner, longer.
- Odor Neutralizers and Time-Release Fragrance: Create freshness and deliver a light scent all day.
Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, hydroquinone, triclosan, and triclocarban. This product is also vegan, cruelty-free, and gluten-free, and comes in recyclable packaging.
What Else You Need to Know: This dry shampoo has fast-absorbing powders that soak up oil and sweat, while Living Proof’s patented healthy hair molecule allows powders to lift easily from the hair—taking dirt and oil with them. Odor neutralizers and a time-released fragrance keep hair smelling freshly washed—so no one will know your not-so-dirty secret.
Clinical Results: In a concept and use test of 200 people:
- 9 in 10 users agree PhD Dry Shampoo keeps hair clean between shampoos
- 8 in 10 users say PhD Dry Shampoo is better than other dry shampoos
- The same majority of non-users agree PhD Dry Shampoo is the next best thing to washing

What it is: A sulfate-free, tone-correcting shampoo to fight brassiness in blonde, lightened brunette, and grey hair.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Key Benefits:
- Counteracts Yellow or Orange Tones
- Repairs
- Cleanses without Drying

Formulation: Liquid

Highlighted Ingredients:
- ArganID™ Technology: Infuses the antioxidant powers of argan oil into hair while simultaneously helping to repair and seal the cuticle.
- Violet Pigments: Impart color and visual effect, enhancing depth, dimension, and providing a natural-looking sheen.

Ingredient Callouts: Free of sulfates SLS and SLES and parabens. This product comes in recyclable packaging.

What Else You Need to Know: The gentle cleansing formula contains violet pigments to counteract unwanted yellow and orange tones, enhance the depth and dimension of your color, and revive highlights. It also contains ArganID™ technology to help repair hair from the inside out.

Clinical Results: In an independent study on consumers ages 18 to 65, after 1 application:
- 91% said it refreshes dull highlights
- 92% said brassiness was toned down on blonde or grey hair

What it is: A super absorbent formula that eliminates oils and impurities, leaving hair looking and feeling clean and refreshed with extra volume and a matte finish.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns: Volumizing, Oiliness, and Color Safe

Formulation: Spray

Highlighted Ingredients:
- Micro-Fine Rice Powders: Absorb excess oils and odors, and as they absorb, they become translucent to naturally blend with all hair colors and expand to provide lift in the roots.
- Golden Root Extract: Increases moisture to prevent dryness and breakage.

Ingredient Callouts: Free of sulfates SLS and SLES, parabens, phthalates, and silicone. This product is also cruelty-free.

What Else You Need to Know: Product is now available in four scents:
Original scent with notes of jasmine, sandalwood, and Madagascar vanilla.

Vanilla Bourbon scent with notes of tonka beans, caramel, and cardamom.

Lush scent with notes of violet, sandalwood, and musk.

Coconut Colada scent with notes of coconut water, muguet, and coconut.

Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly

What it is:
A luxe shampoo infused with caviar that restores moisture to dry, dull hair.

Key benefits:
- Hydrates dry hair
- Improves shine and softness
- Improves texture and manageability

If you want to know more…
CAVIAR Anti-Aging Replenishing Moisture Shampoo is formulated with pure caviar extract—rich in omega 3 fatty acids, proteins, minerals, and vitamins A, C, and D—to visibly improve the signs of aging hair in as little as one use. A proprietary blend of Sea Silk® and an Age Control Complex® help target the physical, environmental, and natural signs of aging and stress that can cause hair to look older and start to lose moisture, becoming dry, brittle, and more prone to breakage.

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:
Inspired by the Science of Skincare for Hair®, Caviar Anti-Aging is the first comprehensive line of hair care products that address intrinsic (natural aging process), chemical, and environmental aging by infusing hair with the finest, most effective ingredients to restore hydration, strength, vibrancy, and elasticity for more youthful-looking hair. Every product contains pure caviar from the roe of non-endangered sturgeon fish, sustainably farmed in France. It is naturally luxurious and rich in vitamins, minerals, and omega fatty acids that help restore hair's lipid layer to its optimal state—the key to healthier, younger-looking hair.

Suitable for color-treated hair, this product is free of DEA/TEA, petrochemicals, and synthetic color.

Research results:
Based on an outside consumer study with CAVIAR Anti-Aging Replenishing Moisture Shampoo and Conditioner vs. untreated hair, results after 1 use:
- 100% of women saw a notable improvements in shine, texture, softness, and manageability

What it is: A clarifying shampoo that deeply cleanses away dirt, oil, and product buildup with apple cider vinegar while keratin helps strengthen hair.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns:
- Oiliness
- Shine
- Flaky, Dry Scalp

Key Benefits:
- Cleanses Without Stripping
- Removes Product Buildup
- Adds Softness and Shine

Formulation: Liquid

Highlighted Ingredients:- Chelating Agents: Helps remove hard water deposits and impurities.
- Apple Cider Vinegar: Helps exfoliate and remove flakes, residue, and buildup, keeping hair healthy and shiny.
- Hydrolyzed Keratin: Helps soften, smooth, frizz and add shine.

Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, and triclocarban. This product is also cruelty-free and gluten-free, and comes in recyclable packaging.

What Else You Need to Know: This cleansing shampoo is infused with hydrolyzed keratin making it color safe. It’s scented with Melrose—a rose fragrance with hints of bergamot, lychee, cedarwood, and white musk.

Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
A dry shampoo formulated without talc or aluminum that refreshes hair by absorbing excess oil and adding volume.

Key benefits:
- Naturally cleans and deodorizes hair
- Adds volume
- Cools and refreshes scalp

If you want to know more…
Perk Up Dry Shampoo is your secret weapon to maintaining your style. Enriched with natural rice starch, which immediately works to absorb excess oils, Perk Up Dry Shampoo is one of the only dry shampoos on the market formulated without aluminum starch or telltale, chalky talc. Whether you’re in need of a quick no-wash cleanse or an extra boost of volume, a swift mist of this Sea Buckthorn Berry-infused formula leaves hair soft and refreshed, while a spray to the roots adds volume. This product is color-free and contains no harmful ingredients—so it doesn’t leave a dreaded dusty residue, but naturally revitalized hair.

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:
A perfect partner to Silken Up Dry Conditioner (sold separately), use Perk Up Dry Shampoo to absorb excess oil and add volume at the root, and Silken Up Dry Conditioner (sold separately) to lightly condition the lengths of hair. This dynamic duo delivers the ultimate freshly washed look and feel.

This product is a NewBeauty Beauty Choice Award winner.

This product is certified vegan and formulated without MIT/MCI, artificial colors, formaldehydes, formaldehyde-releasing agents, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, triclocarban, aluminum, talc, and have less than one percent synthetic fragrances.

Sea buckthorn berry (also known as obliphica) is included in all of Amika’s haircare and styling products. It contains over 190 biologically active compounds, including vitamin C (15 times more than an orange), vitamin A (three times more than a carrot), and vitamin E. It also has high concentrations of the rare omega-7, making up 40 percent of the berry. Typically only found in fish oil, omega-7 keeps free radicals at bay and promotes the production of collagen, a key building block for skin, hair, and nails.

Sea buckthorn has been thoroughly researched in over 130 modern scientific studies that have found that this berry promotes health. Women throughout the ages have used the obliphica berry to protect themselves against the ravages of the sun and the elements. Founded on tradition and now based on extensive scientific research, sea buckthorn is one of the biggest functional whole food rediscoveries of the 21st century.

What it is: A volumizing, lightweight cleanser that helps create body—leaving hair looking healthy and feeling soft.

Hair Type: Straight and Wavy

Hair Texture: Fine and Medium

Key Benefits:
- Adds Shine
- Adds Volume
- Color Safe

Highlighted Ingredients:
- Panthenol (Pro-Vitamin B5 and Acetamide MEA): Helps balance moisture.

Ingredient Callouts: Free of parabens, phthalates, and mineral oil. This product is also cruelty-free.

What Else You Need to Know: This shampoo builds body in the shower and gives fine or limp hair a lift while moisturizing and sealing split ends. It's ideal for fine, thinning, limp, or flyaway hair.

What it is: A gentle, yet thoroughly cleansing shampoo that helps to transform fine, flat hair to look and feel like naturally thick hair.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns: Dryness, Frizz, and Heat Protection

Formulation: Cream

Highlighted Ingredients:
- Patented Healthy Hair Molecule (OFPMA)

Ingredient Callouts: This product is cruelty-free and formulated without parabens, sulfates SLS and SLES, and silicone.

What Else You Need to Know: This formula is powered by Living Proof’s patented healthy hair molecule (OFPMA), which preps your hair for maximum fullness and body by removing residue and buildup. It also helps repel dirt and oil to keep hair cleaner, longer. This product is color-safe and safe for chemically treated hair.

What it is: A moringa oil-infused shampoo that weightlessly cleanses fine and easily weighed down hair.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns: Oiliness, Shine, and Color Safe

Formulation: Lightweight Lotion

Fragrance Type: Citrus and Woods

Highlighted Ingredients:
- Moringa Seed Oil: Moisturizes, detangles, and smooths hair.
- Quinoa Protein: Repairs damage while coating, strengthening and protecting hair; packed with vitamins and minerals as well as amino acids, it aids in hair growth while preventing breakage.
- Sunflower Seed Extract: Provides natural UV protection while guarding against dryness, color fading, and brassiness.

Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, and mineral oil. This product is also vegan, cruelty-free, and gluten-free. It comes in recyclable packaging.

What Else You Need to Know: This gentle shampoo is formulated with moringa seed oil to naturally smooth frizz and promote radiant shine for all hair types. Sunflower seed extract provides natural UV protection while guarding against color fading as quinoa protein strengthens, protects, and encourages hair growth. A hint of grapefruit and oatmeal blend together to leave hair with a light, fresh fragrance.