What it is: An ultra-violet, color-correcting shampoo made with hyaluronic acid that neutralizes lightened, cool-blonde, bleached, or grey hair.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Key Benefits:
- Addresses Brassiness

Formulation: Liquid

Highlighted Ingredients:
- Edelweiss Flower: Fills and strengthens fiber damage from within and resurfaces the cuticle for uniform porosity.
- Hyaluronic Acid: Softens and calms sensitized fibers.
- Ultra-Violet Neutralizers: Neutralize brassy and yellow tones.

What Else You Need to Know: The best in professional-level blonde color care, this unique purple shampoo neutralizes brassy and yellow undertones to maintain cool blonde shades while powering against daily hair damage. It is formulated with hyaluronic acid to fill and strengthen fiber damage, leaving hair soft and shiny.

What it is: A daily shampoo that hydrates and illuminates lightened or blonde hair.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns: Dryness and Damage/Split Ends/Breakage

Formulation: Lightweight Liquid

Highlighted Ingredients:
- Hyaluronic Acid: Fills and strengthens fiber damage from within and resurfaces cuticle for uniform porosity.
- Edelweiss Flower: Anti-oxidative power against daily damage and softens and calms sensitized fiber.

What Else You Need to Know: Intensely hydrate and remove impurities to illuminate hair. This shampoo provides the hair with a light feeling, deeply and durably hydrating the fiber, improving and illuminating natural shine, and leaving hair feeling light.

What it is: A moringa oil-infused shampoo that weightlessly cleanses fine and easily weighed down hair.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns: Oiliness, Shine, and Color Safe

Formulation: Lightweight Lotion

Fragrance Type: Citrus and Woods

Highlighted Ingredients:
- Moringa Seed Oil: Moisturizes, detangles, and smooths hair.
- Quinoa Protein: Repairs damage while coating, strengthening and protecting hair; packed with vitamins and minerals as well as amino acids, it aids in hair growth while preventing breakage.
- Sunflower Seed Extract: Provides natural UV protection while guarding against dryness, color fading, and brassiness.

Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, and mineral oil. This product is also vegan, cruelty-free, and gluten-free. It comes in recyclable packaging.

What Else You Need to Know: This gentle shampoo is formulated with moringa seed oil to naturally smooth frizz and promote radiant shine for all hair types. Sunflower seed extract provides natural UV protection while guarding against color fading as quinoa protein strengthens, protects, and encourages hair growth. A hint of grapefruit and oatmeal blend together to leave hair with a light, fresh fragrance.

What it is: An exfoliating, sulfate-free scalp scrub that lifts away impurities and buildup while balancing and soothing scalps—from dry to oily, itchy to irritated.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns:
- Dryness
- Oiliness
- Flaky, Dry Scalp

Key Benefits:
- Detoxifies and removes buildup, oil, and impurities
- Hydrates, balances, and soothes itchy, irritated, and flaky scalp
- Formulated with 6-free™ and made with Briogeo‘s proprietary NOVA Complex® that purifies, nourishes, and refreshes

Formulation: Scrub

Highlighted Ingredients:
- Binchotan Charcoal: Detoxifies the scalp and draws out impurities that clog the hair follicle or cause buildup on the scalp.
- Coconut Oil: Moisturizes the scalp to prevent dryness and flakiness.
- Peppermint, Spearmint, and Tea Tree Oil Complex: Provides a cooling effect to the scalp and reduce itchiness, irritation, and flakiness.

Ingredient Callouts: This product is vegan, cruelty-free, and gluten-free.

What Else You Need to Know: This scrub‘s binchotan charcoal and plant-based exfoliators draw out and lift away buildup, impurities, dead skin, and excess oil that may clog the scalp and hair follicles. It is clinically shown to increase scalp hydration after just one use. It supports the absorption of key vitamins and minerals for long-term hair health, and it balances scalp hydration for those with either an oily or dry scalp. Its formula is made with 95 percent naturally derived ingredients including peppermint, spearmint, tea tree, and coconut oils that soothe and refresh.

This product is an Allure Best of Beauty award winner.
Clean at Sephora
Clean at Sephora is formulated without a list of over 50 ingredients, including sulfates (SLS and SLES), parabens, phthalates, and more. For the full list, check out the Ingredients tab.

What it is: A desert-derived formula that gently cleanses and hydrates hair and scalp—detoxifying and removing buildup without stripping the hair of its natural oils.

Hair Type: Straight, Wavy, and Curly

Hair Texture: Fine, Medium, and Thick

Key Benefits:
- Hydrates and Strengthens
- Gently Cleanses Without Stripping
- Promotes Shine and Smoothness

Formulation: Liquid

Highlighted Ingredients:
- Hibiscus Flower Extract: Cleanses skin naturally and gently, helping to shed dead skin cells and stimulate hair follicles.
- Aloe Leaf Juice: Rich in vitamins A, C, and E, it helps to promote healthy and shiny hair.
- False Daisy Extract: Has antimicrobial properties to help reduce flakiness and calm an irritated scalp.

Ingredient Callouts: This product is vegan, cruelty-free, and gluten-free, and comes in recyclable packaging.

What Else You Need to Know: dae’s Daily Shampoo is scented with a citrus blend of essential oils, while the color is inspired by desert sunsets and is achieved with only natural colors. Every order comes with a complimentary pump.

Clean at Sephora
Clean at Sephora is formulated without a list of over 50 ingredients, including sulfates (SLS and SLES), parabens, phthalates, and more. For the full list, check out the Ingredients tab.

Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
A clarifying shampoo featuring activated charcoal to remove impurities and product buildup without stripping or drying out hair.

Key benefits:
- Deep cleans hair
- Does not strip or dry out hair
- Helps strengthen and reinforce damaged hair

If you want to know more…
On The Rocks Clarifying Charcoal Shampoo is enriched with activated charcoal to purify and thoroughly cleanse both the hair and scalp—absorbing 100 to 200 times its weight in impurities. It removes product buildup without stripping or drying out hair, while vegetable protein strengthens and reinforces chemically treated or damaged hair.

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:
This product is never tested on animals, and is safe for color-treated and keratin-treated hair.

What it is: A clarifying shampoo that deeply cleanses away dirt, oil, and product buildup with apple cider vinegar while keratin helps strengthen hair.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns:
- Oiliness
- Shine
- Flaky, Dry Scalp

Key Benefits:
- Cleanses Without Stripping
- Removes Product Buildup
- Adds Softness and Shine

Formulation: Liquid

Highlighted Ingredients:- Chelating Agents: Helps remove hard water deposits and impurities.
- Apple Cider Vinegar: Helps exfoliate and remove flakes, residue, and buildup, keeping hair healthy and shiny.
- Hydrolyzed Keratin: Helps soften, smooth, frizz and add shine.

Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, and triclocarban. This product is also cruelty-free and gluten-free, and comes in recyclable packaging.

What Else You Need to Know: This cleansing shampoo is infused with hydrolyzed keratin making it color safe. It’s scented with Melrose—a rose fragrance with hints of bergamot, lychee, cedarwood, and white musk.

Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly

What it is:
A nutrient-rich, green juice-inspired shampoo formulated to quench parched, dull strands with a daily dose of matcha and apple.

Key benefits:
- Boosts dull locks
- Hydrates dry, parched hair
- Protects against environmental damage

If you want to know more…
Be Gentle, Be Kind™ Matcha + Apple Replenishing Superfood Shampoo is the perfect addition to your everyday wellness routine. This nutrient-rich, green juice-inspired shampoo is formulated to visibly replenish dull and parched locks with a supercharged boost of vitamins and hair health ingredients. By harnessing the power of fruit and vegetable fatty acids, vitamins, and minerals, this shampoo helps to support the vibrancy and strength of hair. This SLS-free, color-safe formula won’t strip hair of moisture.

What else you need to know:
This product features a 98 percent naturally derived formula that is six free: no harsh sulfates (SLS/SLES), no silicones, no phthalates, no parabens, no DEA, no artificial dyes. This product is cruelty-free, vegan, and formulated without gluten.

This product is an Allure Best of Beauty award winner.

Clean at Sephora
Clean at Sephora is formulated without a list of over 50 ingredients, including sulfates (SLS and SLES), parabens, phthalates, and more. For the full list, check out the Ingredients tab.

What it is: A body-boosting shampoo that is designed to gently cleanse hair, provide weightless lift, and protect color.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns:
- Frizz
- Hold
- Dullness

Key Benefits:
- Smooths
- Maintains style
- Adds shine

Formulation: Lightweight Lotion

Highlighted Ingredients:
- Pro-Vitamin B5: Naturally thickens and provides body while smoothing dry hair and hydrating the scalp.
- Sunflower Seed Extract: Provides natural UV protection while guarding against dryness, color fading, and brassiness.
- Hydrolyzed Soy Protein: Locks in moisture to minimize frizz.

Ingredient Callouts: Free of sulfates SLS and SLES and parabens. This product is also vegan, cruelty-free, and gluten-free, and comes in recyclable packaging.

What Else You Need to Know: This lightweight, root-lifting cleanser is perfect for those with thin or flat hair. It contains pro-vitamin B5 to thicken hair, provide body, and deliver light hold while hydrating the scalp and smoothing dry hair. It also includes a hint of grapefruit and oatmeal blend to leave hair with a light, fresh fragrance.

What it is: A texture-enhancing shampoo that gently cleanses hair, adds body, and enhances waves for a natural, tousled look with a hint of grit.

Hair Type: Straight and Wavy

Hair Texture: Fine, Medium, and Thick

Hair Concerns:
- Oiliness
- Flatness
- Color Fading

Key Benefits:
- Absorbs oil
- Adds volume
- Color safe

Formulation: Liquid

Highlighted Ingredients:
- Sea Water: Protects hair from breakage, improves strand quality, and restores minerals into damaged hair.
- Natural Sea Salt: Adds natural volume and effortless texture.
- Quinoa Protein: Repairs damage while coating, strengthening, preventing breakage, and protecting hair.

Ingredient Callouts: Free of sulfates SLS and SLES and parabens. This product is also cruelty-free, and gluten-free, and comes in recyclable packaging.

What Else You Need to Know: This texturizing shampoo is the first step in creating the coveted model-off-duty look. It contains sea water and natural sea salt to enhance hair‘s authentic beachy waves while restoring essential minerals back into fragile strands. It also includes amino acids provided by quinoa protein to coat hair and protect from future damage.

What it is: An everyday, argan-oil-infused hydrating shampoo for all hair types that gently cleanses and boosts shine.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Key Benefits: Fights Frizz, Straightens and Smooths, and Adds Shine

Formulation: Rich Liquid

Highlighted Ingredients:
- Coconut Oil: Helps lock in moisture to help improve the hair’s texture.
- Argan Oil: Hydrates and nourishes the hair with tocopherols (vitamin E), essential fatty acids, and antioxidants.

Ingredient Callouts: Free of sulfates SLS and SLES, parabens, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, and triclocarban. This product is also comes in recyclable packaging.

What Else You Need to Know: This gentle shampoo is infused with antioxidant-rich argan oil, coconut oil, and replenishing vitamins to provide nourishment and lock in moisture.

Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
An ultra-hydrating, foamy shampoo that brings a surge of intensive moisture while removing dirt, oil, and buildup from the hair.

Key benefits:
- Provides intense cleansing to remove dirt, oil, and buildup from the hair
- Restores essential hydration and nutrients to the hair
- Cleansing experience with repair benefits for damaged hair

If you want to know more…
This innovative formula merges the intense cleansing action of a shampoo with the moisture of a deep conditioning mask without weighing the hair down or stripping color. This shampoo is fortified with the same conditioning and repairing ingredients, like algae extract, panthenol, biotin, and rose oil, that are featured in Briogeo's bestselling Don't Despair, Repair! Deep Conditioning Mask. A unique combination of hydrating oils and reparative natural extracts repair and hydrate while removing dirt, oil, and buildup from the hair. This shampoo is perfect for someone with dry and damaged hair who wants the hydration of a co-wash, but intense cleansing with repair benefits.

What else you need to know:
This 95 percent naturally-derived shampoo is vegan, cruelty-free, and formulated without gluten, DEA, silicone, and artificial dyes. It is color-safe and safe for use on chemically-treated, relaxed, and keratin treated hair.

Clean at Sephora
Clean at Sephora is formulated without a list of over 50 ingredients, including sulfates (SLS and SLES), parabens, phthalates, and more. For the full list, check out the Ingredients tab.

What it is: A lightweight, gel-to-foam shampoo that removes build-up, helps maintain moisture and volume, and supports balance—all without stripping.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Key Benefits:
- Removes dirt, oil, and buildup
- Cleanses and detoxifies without stripping
- Lightweight gel-to-foam format adds moisture and restores volume

Formulation: Lightweight Gel

Highlighted Ingredients:
- Pink Clay: Helps balance hair and scalp, while gently removing dirt and buildup.
- Charcoal Powder: Helps absorb dirt, odors, harmful substances, and impurities that collect on hair; also helps cleanse pores of toxins and odors, while exfoliating dead skin cells.
- Indian Cress Extract: Supports oxygen flow for a balanced, healthy scalp.

Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, and triclocarban, and contains less than one percent of synthetic fragrances. This product is also vegan and cruelty-free.

What Else You Need to Know: This unique aerosol shampoo transforms from gel to foam to cleanse, revive volume, and replenish moisture. It is formulated with pink clay and charcoal to absorb dirt, odor, buildup, and impurities, while Indian cress extract nurtures the scalp to help support a natural, healthy balance—without stripping.

Sea buckthorn berry, also known as obliphica, is included in all of amika’s haircare and styling products. It contains over 190 biologically active compounds, including vitamin C (15 times more than an orange), vitamin A (three times more than a carrot), and vitamin E. It also has high concentrations of the rare omega-7, making up 40 percent of the berry. Typically, only found in fish oil, omega-7 keeps free radicals at bay and supports natural collagen, a key building block for skin, hair, and nails.

What it is: A daily hydrating shampoo that is enriched with tiger herb and coconut to gently cleanse hair for a silky and soft finish.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Key Benefits:
- Hydrates
- Visibly thickens hair
- Helps Manage Flaky and Dry Scalp

Formulation: Cream

Highlighted Ingredients:
- Tiger Herb: Delivers essential nutrients to support natural keratin.
- Coconut: Smooths and adds shine.
- Aloe: Soothes and moisturizes the scalp.

Ingredient Callouts: This product is vegan, cruelty-free, and comes in recyclable packaging.

What Else You Need to Know: This shampoo is formulated with tiger herb and coconut to cleanse and hydrate for a healthy mane. It is infused with key ayurvedic extracts to cleanse without leaving hair over stripped, dry, or frizzy.

Clean at Sephora
Clean at Sephora is formulated without a list of over 50 ingredients, including sulfates (SLS and SLES), parabens, phthalates, and more. For the full list, check out the Ingredients tab.

What it is: A shampoo that strengthens normal to dry hair for less hair fall due to breakage from brushing.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Medium and Thick

Hair Concerns:
- Dryness
- Damage, Split Ends, and Breakage

Key Benefits:
- Gently cleanses scalp and hair
- Delivers hydration to dry hair
- Provides intense nourishment while gently detangling hair

Formulation: Liquid

What Else You Need to Know: This creamy, rich shampoo is the perfect solution. It gently cleanses while providing moisture to intensely nourish and support hair and reduce hair fall due to breakage from brushing.

"What areas are you experiencing hair fall in? Start by applying in those targeted areas with the pipette then massage in everywhere. Think of the serum like topical vitamins for your hair!"—Kirsten Snively, Mint Hair Lounge, Tampa, FL

Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
A dry shampoo formulated without talc or aluminum that refreshes hair by absorbing excess oil and adding volume.

Key benefits:
- Naturally cleans and deodorizes hair
- Adds volume
- Cools and refreshes scalp

If you want to know more…
Perk Up Dry Shampoo is your secret weapon to maintaining your style. Enriched with natural rice starch, which immediately works to absorb excess oils, Perk Up Dry Shampoo is one of the only dry shampoos on the market formulated without aluminum starch or telltale, chalky talc. Whether you’re in need of a quick no-wash cleanse or an extra boost of volume, a swift mist of this Sea Buckthorn Berry-infused formula leaves hair soft and refreshed, while a spray to the roots adds volume. This product is color-free and contains no harmful ingredients—so it doesn’t leave a dreaded dusty residue, but naturally revitalized hair.

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:
A perfect partner to Silken Up Dry Conditioner (sold separately), use Perk Up Dry Shampoo to absorb excess oil and add volume at the root, and Silken Up Dry Conditioner (sold separately) to lightly condition the lengths of hair. This dynamic duo delivers the ultimate freshly washed look and feel.

This product is a NewBeauty Beauty Choice Award winner.

This product is certified vegan and formulated without MIT/MCI, artificial colors, formaldehydes, formaldehyde-releasing agents, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, triclocarban, aluminum, talc, and have less than one percent synthetic fragrances.

Sea buckthorn berry (also known as obliphica) is included in all of Amika’s haircare and styling products. It contains over 190 biologically active compounds, including vitamin C (15 times more than an orange), vitamin A (three times more than a carrot), and vitamin E. It also has high concentrations of the rare omega-7, making up 40 percent of the berry. Typically only found in fish oil, omega-7 keeps free radicals at bay and promotes the production of collagen, a key building block for skin, hair, and nails.

Sea buckthorn has been thoroughly researched in over 130 modern scientific studies that have found that this berry promotes health. Women throughout the ages have used the obliphica berry to protect themselves against the ravages of the sun and the elements. Founded on tradition and now based on extensive scientific research, sea buckthorn is one of the biggest functional whole food rediscoveries of the 21st century.

What it is: A gently cleansing, sulfate-free, keratin-safe, hair-smoothing shampoo that delivers optimal nourishment, manageability, and anti-frizz benefits.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns:
- Frizz
- Straightening and Smoothing
- Damage, Split Ends, and Breakage

Key Benefits:
- Adds Softness and Radiance
- Smooths Hair
- Makes Hair Easier to Manage

Formulation: Liquid

Highlighted Ingredients:
- Surface Protector: Smooths, softens, and detangles hair.
- Hair-Precision Care Agent: Restores a natural, weightless effect.
- Softening Agents: Add softness.

Ingredient Callouts: Free of sulfates SLS and SLES.

What Else You Need to Know: This anti-frizz shampoo restores flexibility and weightlessly disciplines hair, taming frizz and protecting against humidity

What it is: A sulfate-free, everyday shampoo that gently removes buildup and infuses hair and scalp with omega-7 rich, sea buckthorn for soft, silky, bouncy hair.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns:
- Dryness
- Frizz
- Color Safe

Key Benefits:
- Improves Scalp Condition
- Repairs the Look Of Dry, Damaged Hair
- Fatty Acids Weightlessly Hydrate and Revive Dullness

Formulation: Gel

Highlighted Ingredients:
- Sea Buckthorn: Promotes elasticity and provides superior hydration.
- Vitamin C: Protects hair against free radicals that cause color fading and dullness.
- Coconut-Based Surfactants: Remove extra sebum and product buildup from scalp and hair while infusing strands with fatty acids to give hair a healthier, shiny appearance.

Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, and triclocarban, and contains less than one percent of synthetic fragrances. This product is also vegan, cruelty-free, and gluten-free, and comes in recyclable packaging.

What Else You Need to Know: This concentrated formula lasts longer with a little going a long way. Don't forget to emulsify in your hand before massaging into the scalp for optimized foaming results.

What it is: A sulfate-free shampoo that‘s formulated with UV filters and antioxidants to protect against fading and keep color vibrant for longer.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns:
- Color Safe
- Color Fading
- UV Protection

Key Benefits:
- Prevents color fading
- Protects against sun damage
- Counteracts dulling hard water

Formulation: Liquid

Highlighted Ingredients:
- Amino Acids: Smooth the cuticle and boost shine.
- Soybean Oil: Contains high levels of antioxidants to maintain color and vibrancy.
- Sea Buckthorn: Full of vitamins and antioxidants for healthier hair.

Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, and triclocarban, and contains less than one percent of synthetic fragrances. This product is also vegan, cruelty-free, and gluten-free, and comes in recyclable packaging.

What Else You Need to Know: This shampoo works hard to keep color looking fresh, so you don‘t have to. It forms a shield around hair strands, protecting against environmental aggressors like UV rays, hard water, and free radicals. The sulfate-free formula cleanses without stripping and is infused with amika‘s signature scent—so you can say "so long" to faded, dull hair.

Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
A sulfate-free shampoo that preserves hair color and prevents color from fading.

Key benefits:
- Protects hair for lasting vibrancy and shine
- Protects against environmental aggressors
- Nourishes hair

If you want to know more…
This sulfate-free, multi-protecting shampoo gently cleanses dry, color-treated hair to protect and maintain healthy hair color. This nourishing formula creates an anti-deposit effect on the hair fiber’s surface for lasting vibrancy and shine.

What it is formulated WITHOUT:
- Sulfates