Revitalize and nourish your hair with this selection of protein and moisture hair masks. Whether you're looking to repair damage from heat styling or simply want to hydrate and strengthen your locks, these masks are formulated to provide intense conditioning benefits. Packed with ingredients that help improve the overall health and appearance of your hair, these masks are designed to leave your strands feeling soft, smooth, and rejuvenated.
$62.50
What it is: A deeply hydrating protein hair mask that can be used as a pre- or post-wash treatment, to strengthen, soften, and add shine to dry, damaged hair.
Hair Texture: Straight, Wavy, Curly, and Coily
Hair Type: Medium and Thick
Hair Concerns:
- Dryness
- Shine
- Damage, Split Ends, and Breakage
Key Benefits:
- Blended with Omega 9 and proteins to hydrate dry hair
- Softens, strengthens, and adds shine
- Can be used as a pre- or post-wash deep protein treatment
$101.50
Thin hair friendly...I have been searching for a hair mask that offers my hair moisture and nutrients without weighing down my thinning hair. ...Great hair mask for thinning hair !...I have enjoyed this hair mask so much . The texture is creamy and thick !
What it is:A visibly thickening, breakage-reducing, volume-boosting mask that gives thinning hair the hydration it needs without weighing it down.
Hair Type: Fine and Medium
Hair Texture: Straight, Wavy, and Curly
Hair Concerns:
- Thinning
- Dryness
- Volumizing
$53.00
What it is: A deeply nourishing, protein-free hair mask with vitamins, minerals, and phytonutrients clinically shown to boost moisture for more hydrated hair.
Hair Type: Fine, Medium, and Thick
Hair Texture: Straight, Wavy, Curly, and Coily
Hair Concerns:
- Curl Enhancing
- Dryness
- Frizz
Key Benefits:
- Deeply hydrates dry hair
- Enhances Softness and smoothness
- Enriched with vitamins and minerals
- Clean and naturally derived, formulated 6-Free™
Formulation: Mask
Highlighted Ingredients:
- Avocado: Contains a robust fatty-acid composition that nourishes and conditions hair.
- Kiwi: Extracted from nutrient-dense pulp.
ITEM: 2939635
Size: 8 oz/236 mL
$60.00
What it is: An instantly moisturizing hair mask that deeply hydrates, repairs damage, and restores shine to leave hair silky soft, frizz-free, and easier to style.
Hair Texture: Straight, Wavy, Curly, and Coily
Hair Type: Fine, Medium, and Thick
Hair Concerns:
- Damage, Split Ends, and Breakage
- Dryness
- Shine
Key Benefits:
- Hydrates and softens
- Repairs damage
- Restores shine
Highlighted Ingredients:
- Plumping Protein Complex: Repairs damage, plumps, and strengthens strands.
- Vegan Silk: Smooths and protects hair for a silky soft feel.
- Pro-Vitamin B5 and Hemisqualane: Weightless hydration for frizz-free shine.
ITEM: 2864155
Size: 2 oz/59 ml
$21.00
I’ve tried all of the Briogeo hair masks, and I think this might be my favorite! ...This hair mask is everything my fine, dry hair needed and more! ...Where has this mask been all my life!!
What it is: A lightweight, Superfood-infused mask with a water-cream texture to deeply hydrate fine strands without sacrificing volume or weighing hair down, infused with a juicy, tropical, passionfruit-inspired scent.
Hair Texture: Straight, Wavy, and Curly
Hair Type: Fine and Medium
Hair Concerns:
- Dryness
- Frizz
- Shine
Key Benefits:
- Quenches dry, delicate strands with healthy hydration
- Visibly improves softness and shine for healthier-looking hair
- Contains a concentrated blend of phytonutrients that nourishes hair without sacrificing volume
$24.00
What it is: A dry leave-in mask that softens, moisturizes, and strengthens strands in a single spray—no rinse needed.
Hair Texture: Straight, Wavy, Curly, and Coily
Hair Type: Fine, Medium, and Thick
Hair Concerns:
- Color Safe
- Dryness
- Shine
Key Benefits:
- Moisturizes dry, brittle hair
- Softens and improves shine
- Strengthens strands and reinforces hair fibers
Highlighted Ingredients:
- Vegan Silk Protein: Weightlessly reinforces hair strands to keep them soft, silky, and strong.
- Sea Buckthorn: Increases shine, manageability, softness, and strength.
Ingredient Callouts: This product is vegan and cruelty-free.
$101.50
What it is: An intensely moisturizing mask takes hair from dry and damaged to silky soft in as little as three minutes.
Hair Type: Medium and Thick
Hair Texture: Straight, Wavy, Curly, and Coily
Hair Concerns:
- Damage/Split Ends/Breakage
- Dryness
- Shine
$45.00
What it is: A dry leave-in mask that softens, moisturizes, and strengthens strands in a single spray—no rinse needed.
Hair Texture: Straight, Wavy, Curly, and Coily
Hair Type: Fine, Medium, and Thick
Hair Concerns:
- Color Safe
- Dryness
- Shine
Key Benefits:
- Moisturizes dry, brittle hair
- Softens and improves shine
- Strengthens strands and reinforces hair fibers
Highlighted Ingredients:
- Vegan Silk Protein: Weightlessly reinforces hair strands to keep them soft, silky, and strong.
- Sea Buckthorn: Increases shine, manageability, softness, and strength.
Ingredient Callouts: This product is vegan and cruelty-free.
$92.00
What it is: A hydrating hair mask that nourishes, easily detangles, and strengthens very dry, fine to medium dry hair.
Hair Texture: Straight, Wavy, Curly, and Coily
Hair Type: Fine and Medium
Hair Concerns:
- Dryness
- Shine
- Straightening and Smoothing
Key Benefits:
- Replenishes moisture with intense hydration
- Smooths and easily detangles hair
- Leaves hair noticeably softer with enhanced shine
Highlighted Ingredients:
- Plant-Based Proteins: Nourishes hair with essential nutriments and helps retain moisture.
- Niacinamide: Locks in hydration for long-lasting hair strength.
What Else You Need to Know: This intensely hydrating treatment mask nourishes, hyd
ITEM: 2688539
Size: 5 oz / 150 ml
$101.50
String beautiful hair...Complimentary from virtue labs. This color mask keeps my hair a pretty shade of blonde. It smells nice and really helps strengthen my hair. ...This is a very thick and moisture-focused hair mask. The mask is also toning and helps to remove brassiness from the hair.
What it is: A color-maintaining, brass-busting mask that offers fade prevention and UV protection, hydrates, repairs damage, and adds luminosity to all shades.
Hair Texture: Straight, Wavy, Curly, and Coily
Hair Type: Fine, Medium, and Thick
Hair Concerns:
- Dryness
- Brassiness
- Color-Fading
Key Benefits:
- All-natural colorants, no dyes
- Prevents fading from UV and environmental aggressors
- Hydrates and tones all hair shades
Highlighted Ingredients:
- Alpha Keratin 60ku®: Virtue's proprietary protein that strengthens and repairs hair from the inside out.
- Specialty Rice Protein, Sunflower Sprout Extract, and Tara Tree Fruit Extract: Protect from the damaging, color
