Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
A specialized scalp and hair treatment that will leave your hair looking shinier and feeling thicker.

Key benefits:
- Supports hair strength, shine, and softness
- Supports natural hair growth
- Lightweight, silky texture

If you want to know more…
This scalp and hair serum strengthens hair fibers by supporting their uniformity and smoothness. It helps hair to stay strong as it grows, maximizing the potential length of your hair over time. It also supports hair’s resistance to breakage, leaving it shinier, soft to the touch, and with a thicker, more substantial feel.

Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
A repairing and binding serum that transforms very damaged and over-processed hair to leave it hydrated, conditioned, and healthy-looking.

Key benefits:
- Heals and seals the hair ends
- Heat protection up to 450°F
- Nourishes

If you want to know more…
With amino acids and its unique FIBRA-KAP™ formula, this serum delivers heat protection up to 450°F to prevent split ends, minimize breakage, and speed up drying time for silky-soft locks.

Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
A smoothing serum to discipline dry, frizzy, unmanageable hair.

Key benefits:
- Reduces frizz
- Gives beautiful shine and soft texture
- Detangles

If you want to know more…
Nutritive Oil Serum for Dry Frizzy Hair is formulated with nutri-huile complex and anti-frizz protection to leave hair silky smooth with incredible shine and manageability. The result is improved long-lasting volume control, softness, and shine.

What it is: A concentrated serum that helps hair look thicker, denser, fuller, and healthier.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns: Flaky/Dry Scalp, Volumizing

Formulation: Serum

Highlighted Ingredients:
- REDENSYL™ *(Givaudan): Targets stem cells and human fibroblasts from the dermal papilla to improve hair density.
- Procapil™ (Sederma Inc.): Increases blood flow in the scalp which allows the hair to be well nourished, resulting in appearance of thicker hair.
- BAICAPIL™ (Provital, S.A): Increases hair density.

Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, and triclocarban, and contains less than one percent of synthetic fragrances. This product is also vegan, cruelty-free, and gluten-free.

What Else You Need to Know: This concentrated formula is designed to support hair health so that it looks thicker, denser, fuller, and healthier. The technologies present in this formula include REDENSYL™ complex (with larix europaea wood extract and camellia sinensis leaf extract), Procapil™ peptide complex (with biotinoyl tripeptide-1), CAPIXYL™ peptide complex (with acetyl tetrapeptide-3 and trifolium pratense flower extract), BAICAPIL™ complex (with scutellaria baicalensis root extract, triticum vulgare germ extract and glycine soja germ extract), AnaGain™ (pisum sativum extract) and high-solubility caffeine (one percent net caffeine by weight), in an ultra-lightweight, emollient base for efficient penetration.

What it is: A blend of four precious hair oils to add shine, deeply nurture, and help prevent breakage.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Formulation: Oil

Highlighted Ingredients:
- Maize Oil: Adds suppleness, softness, and shine.
- Procaxi Oil: Nourishes and adds shine.
- Argan Oil: Strengthens and protects.
- Camellia Oil: Smooths and adds shine.

What Else You Need to Know: This hair oil can be used before, during, and post blow dry for hair that’s super-shiny, hydrated, and healthy-looking.

What it is: A serum that adds a boost of brilliant shine to curls, thanks to shimmer-enhancing micro-crystals that make each curl look luminous.

Hair Type: Curly

Hair Texture: Fine, Medium, and Thick

Key Benefits: Intense Shine, Curl-Enhancing, and Lightweight Moisture

Formulation: Serum

Ingredient Callouts: Free of sulfates SLS and SLES, parabens, and phthalates.

What Else You Need to Know: This breathable, water-soluble formula won't weigh down curls or leave behind a dulling residue—just rich, reflective luster. The non-greasy serum is perfect to break up curls after styling with gel, or as a quick fix to smooth frizz and flyaways so curls can shine bright.

What it is:
A thick, rich blend of moisturizing oils that effectively softens dry, brittle, and coarse hair.

What it is formulated to do:
This thick, shiny oil acts as a barrier agent and protective medium against harsh conditions and extremes. It is a natural humectant and possesses hair conditioning, thickening, and softening properties—protecting ends and moisturizing dry, brittle, and coarse hair.

What it is formulated WITHOUT:
- Parabens
- Sulfates

What else you need to know:
This product is 100 percent natural and silicone-free.

Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
A powerful hair serum that can be used as a leave-in treatment or as a color-preserving mask to boost the level of conditioning, adding radiance and shine to hair.

Key benefits:
- Preserves hair color, vibrancy, shine
- Rejuvenates color
- Intensifies shine

If you want to know more…
This innovative dual-use serum can be used as a leave-in treatment to add shine, tame frizz, and provide protection against UV exposure, or mixed with any Alterna conditioner to transform it into a color recharging mask—boosting the level of conditioning and adding radiance to hair. Alterna's proprietary dual capture complex replenishes moisture while reducing oxidative color damage with a synergistic blend of natural UV filters: red raspberry leaf oil and sunflower seed oil.

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:
This product is free of DEA/TEA, petrochemicals, and dyes.

Research results:
Clinical results with use of CAVIAR Infinite Color Hold Shampoo, Conditioner, and Vibrancy serum vs. untreated hair, after 70 days:
- 70 days lasting color and shine
- 100% of participants felt their color was rich, shiny, and vibrant
- 93% users agreed the test regimen combated fade-out
- 93% users agreed the test regimen combated dry-out
- 97% users agreed the test regimen gave them lasting color

Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
A frizz-defying non-greasy serum that delivers heat protection up to 450 degrees and helps to reduce breakage by up to 90 percent.

Key benefits:
- Helps protect up to 450° F
- Helps reduce breakage by 90%
- Minimizes frizz and flyaways

If you want to know more…
Whether you wear sleek, flat iron styles, voluminous blowouts, or gorgeously timeless curls, Protect. Heat Serum delivers up ultimate heat protection for worry-free styling. Protect is lightweight, enhances shine, and easily rinses away with Form Beauty’s Clarify so you can build your best styles on a fresh canvas. Just apply prior to heat styling to help reduce hair breakage.

What else you need to know:
This product is cruelty-free and formulated without synthetic perfumes and dyes.

The FORM hair care collection is rooted in the idea of coactivity—the brand’s way of saying that their products will not only make your hair look great, but also feel healthier. Their formulation philosophy adheres to a rigorous international standard that avoids over 2,000 potentially harmful ingredients, which means that their hair care solutions are simple, safe, effective, and complementary to your long- and short-term styling needs.

Research results:
In an independent, instrumental laboratory study, it was found:
- Damage caused by excessive heat treatment was reduced 90%
- Product maintained 100% of water content in hair

Clean at Sephora
Clean at Sephora is formulated without a list of over 50 ingredients, including sulfates (SLS and SLES), parabens, phthalates, and more. For the full list, check out the Ingredients tab.

Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
A lightweight serum that smooths, moisturizes, and protects hair during heat styling.

Key benefits:
- Protects against heat
- Prevents moisture loss
- Adds shine

If you want to know more…
Blockade heat defense serum shields hair from heat styling and blow drying, protecting against overheating and damage to the delicate hair fiber. The nutrient-packed elixir forms a protective, humidity-proof layer around each hair which prevents moisture loss and ensures a frizz-free, smooth, and shiny finish. The lightweight formulation contains dimethicone to protect against thermal treatments, prevent moisture loss, and form a barrier on the hair that smooths down the cuticle, as well as vitamin-rich sea buckthorn berry to keep hair healthy-looking.

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:

This product is certified vegan and formulated without MIT/MCI, artificial colors, formaldehydes, formaldehyde-releasing agents, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, triclocarban, aluminum, talc, and have less than one percent synthetic fragrances. It is safe for color-treated, Brazilian-treated, and keratin-treated hair.

Sea buckthorn berry (also known as obliphica) is included in all of Amika’s haircare and styling products. It contains over 190 biologically active compounds, including vitamin C (15 times more than an orange), vitamin A (three times more than a carrot), and vitamin E. It also has high concentrations of the rare omega-7, making up 40 percent of the berry. Typically only found in fish oil, omega-7 keeps free radicals at bay and promotes the production of collagen, a key building block for skin, hair, and nails.

Sea buckthorn has been thoroughly researched in over 130 modern scientific studies that have found that this berry promotes health. Women throughout the ages have used the obliphica berry to protect themselves against the ravages of the sun and the elements. Founded on tradition and now based on extensive scientific research, sea buckthorn is one of the biggest functional whole food rediscoveries of the 21st century.

Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
An anti-frizz serum that help the hair look exceptionally smooth, silky, and healthy, while controlling static and protecting hair from environmental pollution.

Key benefits:
- Controls frizz
- Smooths hair
- Protects hair against pollution and static

If you want to know more…
A combination of avocado, sesame seeds, and other natural ingredients—normally only found in the very best skincare products—not only tames frizzy hair but also leaves hair looking and feeling exceptionally soft, smooth, and healthy. The serum also helps control static buildup and protects the hair against environmental pollution. The leave-in formula leaves no residue and won't weigh the hair down. It is also color-safe.

What else you need to know:
Inside its black and white packaging, a green heart beats. Rossano Ferretti Parma products benefit from the best that nature can offer for the beauty of hair, using the best natural ingredients and the latest skin and haircare technology.

The Rossano Ferretti Parma hair care portfolio is the result of three generations of Italian hairdressing heritage.

This product is also cruelty-free and 100 percent made In Italy.

Clean at Sephora
When you spot our Clean seal, you can be sure we’ve checked that this brand’s product is made without the ingredients you told us you’d most like to avoid.

Clean at Sephora™ is formulated without:
Sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, triclocarban. All skincare, hair, and makeup brands with the Clean Seal have less than one percent of synthetic fragrances.

Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
A leave-in treatment to help thick and unruly hair become silky, smooth, soft, shiny, moisturized, and tangle-free.

Key benefits:
- Smooths and hydrates thick, unruly hair
- Detangles, de-frizzes, and adds shine and luster
- Leave-in to protect, soften, and condition

If you want to know more…
This leave-in treatment is designed to help thick and unruly hair become silky, smooth, soft, shiny, moisturized, tangle-free, and above all healthy. The formula includes pure coconut oil, nourishing butters from the Nepali butter tree and the Brazilian palm tree, and other kernel/seed oils, combined using the latest technology normally only found in the very best skincare products. It won't leave any residue, and is color-safe.

What else you need to know:
Inside its black and white packaging, a green heart beats. Rossano Ferretti Parma products benefit from the best that nature can offer for the beauty of hair, using the best natural ingredients and the latest skin and haircare technology.

The Rossano Ferretti Parma hair care portfolio is the result of three generations of Italian hairdressing heritage.

This product is also cruelty-free and 100 percent made In Italy.

Clean at Sephora
When you spot our Clean seal, you can be sure we’ve checked that this brand’s product is made without the ingredients you told us you’d most like to avoid.

Clean at Sephora™ is formulated without:
Sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, triclocarban. All skincare, hair, and makeup brands with the Clean Seal have less than one percent of synthetic fragrances.

Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
A luminous lightweight shine serum powered by argan and macadamia oils.

Key benefits:
- Creates lightweight shine
- Nourishes and Hydrates
- Controls frizz and flyaways

If you want to know more…
Combat humidity, fight the frizz, and tame out-of-control curls. Frizzy Logic’s signature oil blend, including cold-pressed organic argan oil and macadamia oil, calms and smooths your hair, resists humidity, and adds shine for a silky, lustrous texture.

What else you need to know:
O&M is specially formulated for hairdressers by hairdressers to be safe and gentle while giving salon quality and performance. This product is free of Triclosan, MIT, Propylene Glycol, and Gluten. It comes in recyclable packaging and is Cruelty-free and PETA approved.

Clean at Sephora
Clean at Sephora is formulated without a list of over 50 ingredients, including sulfates (SLS and SLES), parabens, phthalates, and more. For the full list, check out the Ingredients tab.

What it is: An overnight serum for dry hair that softens and nurtures while taming frizz and unruly strands.

Hair Type: Straight, Wavy, and Curly

Hair Texture: Fine, Medium, and Thick

Key Benefits: Hydrates, Fights Frizz, and Softens

Formulation: Serum

Highlighted Ingredients:
- Red Camelia Oil: Protects and nurtures hair.

What Else You Need to Know: This serum is infused with red camelia oil, which is used on the hair for its protective and nurturing qualities. Apply as a nighttime hair treatment for smooth, hydrated, and rejuvenated hair.

What it is: A lightweight serum-in-oil formula that eliminates frizz and adds shine without weighing hair down or feeling greasy.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine and Medium

Hair Concerns: Dryness, Frizz, and Heat Protection

Formulation: Lightweight Serum

Highlighted Ingredients:
- Coconut Oil: Nourishes and strengthens.
- Prickly Pear Cactus Extract: Adds shine.

Ingredient Callouts: Free of sulfates SLS and SLES, parabens, and phthalates. This product is also vegan, cruelty-free, and gluten-free.

What Else You Need to Know: Inspired by skincare technology, this serum-in-oil formula absorbs into the hair instead of sitting on top of it for a weightless, non-greasy feel. It eliminates frizz, smooths, softens, and adds shine. Coconut oil nourishes while antioxidant-rich prickly pear cactus extract adds color dimension and shine.

Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
A reparative, overnight treatment that fights the signs of aging hair while you sleep.

Key benefits:
- Reduces breakage up to 99 percent
- Helps reconstruct damaged hair while you sleep
- Absorbs quickly

If you want to know more…
This hair-repairing and protective formula with caviar bond enforcing technology restores hair at night when hair is recovering from daytime aggressors. This overnight transforming treatment smooths hair cuticles, restoring hair to its healthiest look and feel, so you wake up to transformed tresses. It is clinically proven to help repair, reconstruct, and rebuild hair, while reducing breakage and split ends up to 99 percent.

What it is formulated WITHOUT:
- Sulfates

What else you need to know:
Inspired by the Science of Skincare for Hair®, Caviar Anti-Aging is Alterna’s first comprehensive line of hair care products that address intrinsic (natural aging process), chemical, and environmental aging by infusing hair with the finest, most effective ingredients to restore hydration, strength, vibrancy, and elasticity for more youthful-looking hair. Every product contains pure caviar from the roe of non-endangered sturgeon fish, sustainably farmed in France. This product is rich in vitamins, minerals, and omega fatty acids that help restore hair's lipid layer creating healthier, younger-looking hair.

This product is suitable for color-treated hair and free of added SLS/SLES, DEA/TEA, and synthetic color.

What it is: A lightweight, heat-protecting primer for a flawless blonde result.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns: Dryness, Damage/Split Ends/Breakage, and Heat Protection

Formulation: Lightweight Serum

Highlighted Ingredients:
- Hyaluronic Acid: Fills and strengthens fiber damage from within and resurfaces cuticle for uniform porosity.
- Edelweiss Flower: Anti-oxidative power against daily damage and softens and calms sensitized fiber.

What Else You Need to Know: This serum instantly unifies damaged areas of the fiber and provides smoothness and lightness. The unique formula is infused with antioxidants and protects from heat up to 450°F.

What it is: A pre-styling and post-styling serum to evenly coat all hair types with a dry-to-the-touch, never-greasy finish.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns: Frizz, Color Safe, and Damage/Split Ends/Breakage

Formulation: Heavy Oil

Highlighted Ingredients:
- Coconut Oil, Benne Oil, and Pecan Oil: Moisturize hair while leaving it full shine without the weight.

Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, and mineral oil. This product is also vegan, cruelty-free, and gluten-free.

What Else You Need to Know: Ever get through your ultimate styling routine and your hair just doesn’t have the shine or softness you hoped for? Well, this serum was born to hydrate, tame down frizz, smooth hair’s surface, and create a blast of shine.

What it is: A hair-smoothing, frizz-controlling serum for unruly and curly hair.

Hair Type: Wavy, Curly, and Coily

Hair Texture: Medium and Thick

Key Benefits: Defrizzes, Smooths, and Hydrates

Formulation: Lightweight Oil

Highlighted Ingredients:
- Shorea Butter: Moisturizes hair.
- Virgin Coconut Oil: Deeply penetrates hair fiber.
- Rosa Muscata Fruit Oil: Protects hair.

What Else You Need to Know: Perfect for thick, curly, and unruly hair, this frizz-controlling oil creates sleek, soft, and more manageable hair. Formulated with morpho-huiles technology, this unique blend of ingredients moisturizes and adds shine while protecting against heat up to 450° F.

Clinical Results: When used with whole range:
- 24-hour manageability in 80% humidity was measured

What it is: A silky, silicone-free styling serum that reduces blowout time and protects hair from heat (up to 450°F/232°C) for a smooth, long-lasting, frizz-free finish.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Key Benefits: Volume, Texture, and Extends Blowouts

Formulation: Lightweight Serum

Highlighted Ingredients:
- Heat-activated Rice Proteins: Help to protect hair against the drying and damaging effects of heat styling (up to 450°F/232°C).
- Pliable Polymer Blend: Coats each hair, providing long-lasting style memory.
- Blend of Fruit Extracts: Helps to increase moisture, boost shine, and control frizz for smoother, healthier-looking hair.

Ingredient Callouts: Free of sulfates SLS and SLES, parabens, and phthalates. This product is also cruelty-free.

What Else You Need to Know: Great for all hair types and safe for all hair colors, this silky-smooth formula reduces blow-dry time while moisturizing, adding shine, and softening. It includes Drybar's Fleur fragrance with notes of jasmine, sandalwood, and black pepper.