Add an extra pop of color to your eye look with a white mascara or mascara primer! Using a colorful mascara? Use one of our customers' favorite picks as a base to boost a pink, purple or blue mascara.
$27.00
Weird to see your lashes white but then when you add mascara. Oolala....Adds volume and length. Just wish it wasn’t white. After a few coats of mascara I can still see the white show through.
What it is: An ultra-conditioning lash treatment primer that delivers volume to your lashes before you even apply mascara.
Highlighted Ingredients:
- Cellulose: Plant-derived thickening agent.
- Caranuba Wax: Emollient from the leaves of the carnauba palm to ensure a smooth application.
- Olive Esters: Help condition and protect lashes.
Ingredient Callouts: Free of parabens, phthalates, mineral oil, retinyl palmitate, oxybenzone, and triclosan. This product is also cruelty-free and gluten-free.
What Else You Need to Know: This lash primer lengthens and strengthens with nurturing, plant-based conditioners to fend off flaking and fall-out.
$14.90
I was afraid for it to leave white stuff on my eyelashes all day but it doesn’t. ...I like that it has so many different ingredients. Does not leave no white residue. Not sticky. So easy to use. I use am and pm everyday. .
What it is: A volumizing twice-daily serum to help nourish and protect your lashes and brows while enhancing the look of density and overall appearance in as little as four weeks.
Formulation: Lightweight Serum
Highlighted Ingredients:
- Acetyl Tetrapeptide-3 in combination with Trifolium Pratense Flower Extract: Supports hair density and thickness.
- Biotinoyl Tripeptide-1 and Panthenol: Supports hair density and thickness.
- Combination of Camellia Sinensis Leaf Extract, Larix Europaea Wood Extract, and Zinc Chloride: Supports hair density and thickness.
Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phtha
Size: .1 oz/ 3g·ITEM: 2217933
Color: After Midnight - black
$13.00
It’s also a quick and easy mascara to use (unlike some drugstore mascaras that need to be built up and take super long to do so). ...This mascara had bills to pay...The white tube is great for low lashes and the tan in great for upper lashes!
What it is: A buildable, flake-free mascara that lengthens, lifts, and curls for more voluminous lashes.
Highlighted Ingredients:
- Shea Butter: Conditions and protects against irritation.
- Beeswax: Coats and lengthens the look of lashes with soft flexibility and hold.
- Keratin: Fortifies and promotes healthy lashes.
Ingredient Callouts: This product is cruelty-free and gluten-free.
What Else You Need to Know: This lightweight, nourishing formula contains beeswax and carnauba wax to weightlessly condition your lashes. Shea butter and keratin fortify to enhance and nourish the look of lash condition. A dual-sided brush allows you to define, lift, and separate lashes with precision.
$30.00
I really like using a mascara primer for specific mascaras. I have a handful of mascaras that end up leaving my lashes flat and weighed down. ...Let your mascara deliver!...I've been using this for years as my mascara base and it never ceases to make mascaras I like, mascaras I love.
What it is: A nurturing eyelash primer that maximizes mascara results for major lash lift and the appearance of longer, thicker, and more volumized lashes.
Highlighted Ingredients:
- Vitamin E: Conditions eyelashes.
Ingredient Callouts: Free of sulfates SLS and SLES, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, and triclocarban, and contains less than one percent of synthetic fragrances.
What Else You Need to Know: This iconic lash primer evenly separates and coats eyelashes with a nourishing, conditioning formula to maximize the results of your mascara.
Size: 0.23 oz / 6.7 g·ITEM: 2664886
Color: Lifted - extreme black
$28.00
Best mascara ever...I will now be repurchasing this mascara. It’s truly one of the best mascaras I’ve ever used. ...Awesome Mascara...T have used many, many designer brand waterproof mascaras. This Mascara is the best by far. It really is waterproof, lifts, lengthens, holds curl and adds subtle volume.
What it is: A lifting and lengthening waterproof mascara that holds curl and adds subtle volume for the most natural-looking, defined lashes possible.
Formulation Type: Lengthening
Benefits: Waterproof
Highlighted Ingredients:
- Monoi Oil and Marigold Extract: Condition, fortify, and strengthen lashes to look and feel healthier.
- Vegan Lash Lift Technology: Four vegan waxes bind together to lift, define, and keep each lash held up.
Ingredient Callouts: This product is vegan, gluten-free, cruelty-free, and comes in recyclable packaging.
What Else You Need to Know: This smudgeproof, high-performing, clean mascara holds its own through sweaty days, tears, swimming, and late nights. The nourish
$15.00
This product is a nice mascara for combos with other mascaras. The wand is a needed shape that helps add volume. ...Nice mascara very natural...I really like the packaging it is a little on the dryer side and takes a little more effort to apply but I do like how it has a very natural look and is very clean, this would be a great product if you like to layer your mascara it would be a great base mascaras your mascaras
What it is: A 93 percent natural, vegan mascara that lifts, lengthens, and gives weightless volume for next-level lashes that stay curled and clump-free up to all day.
Formulation Type: Volumizing, Curling, and Lengthening
Highlighted Ingredients:
- Vegan Lash-Wrap Technology: Four vegan waxes wrap each lash for precise definition and weightless volume.
- Monoi Oil and Marigold Extract: Help strengthen and condition lashes, so they look healthier and feel soft.
Ingredient Callouts: This product is vegan, gluten-free, cruelty-free, and comes in recyclable packaging.
What Else You Need to Know: This cruelty-free formula is infused with lash-caring ingredients.
Size: 0.28 oz/ 8 g·ITEM: 2511681
Color: Elevate - extreme black
$28.00
The packaging of the mascara is so cool! It is textured silicone over the white tube. ...the holy grail of mascaras!...my go-to mascara! it lifts my lashes and makes them look full without all the heaviness like other mascaras. i used to use two different eye products to get this full look & MILK lift mascara has done everything in just one tube!
What it is: An award-winning everyday mascara that weightlessly lifts, lengthens, curls, and adds subtle volume for the most natural-looking lashes possible.
Formulation Type: Curling and Lengthening
Highlighted Ingredients:
- Vegan Lash-Wrap Technology: Four vegan waxes wrap each lash for precise definition and weightless volume.
- Monoi Oil and Marigold Extract: Help strengthen and condition lashes, so they look healthier and feel soft.
Size: 0.38 oz·ITEM: 2529600
Color: Black - matte black
$26.00
Awesome Mascara...Definitely one of my go to mascaras....A favorite mascara...I have been trying out a lot of mascaras recently and this is one of my favorites.
What it is: A lash-lengthening and conditioning serum-infused mascara that's highly pigmented, perfect for all lash types, and suitable for all-day, comfortable wear.
Formulation Type: Volumizing, Lengthening
Benefits: Long-wearing
Highlighted Ingredients:
- Red Clover Extract: Conditions, strengthens, and promotes healthier-looking lashes.
- Panthenol: Promotes the appearance of fuller, longer, and more-enhanced voluminous lashes.
- Biotinoyl Tripeptide-1: Nourishes and supports healthier-, fuller-looking lashes.
Ingredient Callouts: This product is vegan, gluten-free, and cruelty-free.