Halloween Eye Makeup

What it is: An innovative, self-setting, water-based gel formula with suspended multicolored, multi-chrome flakes.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also gluten-free and cruelty-free.

What Else You Need to Know: The easy-to-use, multi-chrome flake formula requires no mixing medium or adhesive to apply onto eyes or face. This hyper-metallic product allows you to create long-wearing, multidimensional looks without the worry of fallout.

What it is: A high-impact liquid shadow that displays an ethereal shift between two shades that complement each other.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan, gluten-free, and cruelty-free.

What Else You Need to Know: When applied, its high pigment immediately resonates through a dazzling multidimensional chrome look. This liquid shadow acts as a stand-alone eyeshadow, lip, or cheek pigment. It delivers crease-proof, up to all-day wear and is optimized for a masterful, dual-color explosion.

What it is:
An ultra-pigmented, waterproof color for the eyes that won’t crease or smudge.

What it does:
This intense color provides a lasting coverage for the eyes. It stands up to everything the day can dish out and transitions well into evening without creasing or transferring.

What it is: A collection of cruelty-free and lightweight flared lashes with Jelly Band technology that molds to all eye shapes for all-day comfort and wear.

Formulation Type: Volumizing

Benefits: Long-wearing

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also cruelty-free.

What it is: This beginner-friendly lash adhesive pen makes it easier than ever to apply false lashes and the clear formula means no eyeliner skills are needed.

Highlighted Ingredients:
- Aloe: Soothes and moisturizes.
- Vitamin E: Protects the skin and has soothing properties.
- Green Tea: Rich in antioxidants and defends against environmental aggressors.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan, gluten-free, and cruelty-free.

What Else You Need to Know: Simply line, lash, and g

What it is: Felt-tip, waterproof liquid eye liner. Intensely pigmented in satin and metallic finishes. Long-lasting to get you through your day.

What Else You Need to Know: Just one swipe of this gel-ink formula gives intense, long-lasting color in satin or metallic finishes. Ultra-precise felt-tip applies waterproof color smoothly. No pulling, skipping, or tugging on eyelids. Not tested on animals.

What it is: A creamy, matte eye pencil that offers rich definition and glides on effortlessly for bold to natural eyeliner looks.

Formulation Type: Eye Liner

Benefits: Long wearing

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also gluten-free, cruelty-free, and comes in recyclable packaging.

What it is: An award-winning, multi-use, long-wearing, waterproof, and buildable all-over high pigment color.

Benefits: Long-wearing, Waterproof

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan, gluten-free, cruelty-free, and comes in recyclable packaging.

What Else You Need to Know: Experience a range of layer-able finishes (nude, matte, metallic, liquid metal, foil, sparkler, glaze) in budge-proof shades. Colorfix features squeezable packaging with a precision tip to mix, match, layer, a

What it is: A waterproof, liquid, multi-chrome eyeshadow for multidimensional sparkling makeup with results that are almost too good to be true.

What Else You Need to Know: A multi-chrome eyeshadow with a fine and creamy texture guaranteed to deliver bright and intense color for extraordinary makeup looks. Its lightweight and transfer-proof formula can be smudged easily with your fingers or a brush.

What it is:
An effective brush-on adhesive formula for false lashes.

What it is formulated to do:
This high-quality brush-on formula comes with an ultrathin brush for precise, quick application of both strip and individual lashes for all-day wear. Enriched with vitamins A, C, and E, the latex-free formula dries invisibly and is safe for contact lens wearers and sensitive eyes. Lashes have never been easier.