Subtle Eye Makeup

What it is: A lifting and lengthening waterproof mascara that holds curl and adds subtle volume for the most natural-looking, defined lashes possible.

Formulation Type: Lengthening

Benefits: Waterproof

Highlighted Ingredients:
- Monoi Oil and Marigold Extract: Condition, fortify, and strengthen lashes to look and feel healthier.
- Vegan Lash Lift Technology: Four vegan waxes bind together to lift, define, and keep each lash held up.

Ingredient Callouts: This product is vegan, gluten-free, cruelty-free, and comes in recyclable packaging.

What Else You Need to Know: This smudgeproof, high-performing, clean mascara holds its own through sweaty days, tears, swimming, and late nights. The nourish

What it is: A matte eyeshadow palette with nine hues to create subtle to intense looks with a monochromatic twist.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also cruelty-free.

What Else You Need to Know: Create a minimalist, monochromatic moment or go ’90s-supermodel glam with this versatile matte-eyeshadow palette. Inside are nine stunning, shimmer-free shadows in two high-impact, never-flat, harmonious powder and cream-to-powder formulas. Contouring and defining the shape of your eyes has never been so se

What it is: A vegan and cruelty-free false eyelash starter kit featuring the bestselling style, Sweet and Subtle.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, and sulfates SLS & SLES. It is also vegan, cruelty-free, and comes in recyclable packaging.

What Else You Need to Know: This set includes one pair of vegan false lashes in style Sweet and Subtle, a mini-size angled false lash applicator, and a full-size clear brush-tip eyelash adhesive. Sweet and Subtle is a natural volume, medium-length crisscross lash for a subtle yet striking effect. They can be worn up to 15 to 20 times with proper care. Clear brush-tip eyelash adhesive is long-lasting and latex-free. The mini applicator’s

What it is: An eyeshadow palette that delivers long-wearing color with a creamy, comfortable texture for subtle to standout eyeshadow looks.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan and cruelty-free.

What Else You Need to Know: Diorshow 5 Couleurs is the Dior eye makeup signature eyeshadow palette: an intense, long-wearing formula in an ultra-creamy and comfortable texture. Available in 4 limited-edition harmonies, the palette 

What it is: A faux-mink lash with a 60 to 40 blend of black and brown fibers to create the most natural glam look and delicate volume and length.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan, gluten-free, cruelty-free, and comes in recyclable packaging.

What Else You Need to Know: These lashes are inclusively designed to complement many different hair colors, skin tones, and effortlessly blend with your natural lash to enhance eye color. These wearable and easy-to-apply lashes can be worn 20 times and are

What it is: An eye-powder pencil that creates a soft, subtle blendable line.

Highlighted Ingredients:
- Mix of Oils and Powders: Makes liner easy to apply and blendable.
- Soothing Allantoin: Makes liner perfect for delicate eye area.

What Else You Need to Know: A mix of fine opaque powders for a soft, blendable line. Enriched with gentle Allantoin for long- wear, the powder formula can be easily layered up for a more dramatic, smoky evening look. As Charlotte puts it, "every woman needs an eye liner they can depend on."

What it is: An ultra-clean kôhl eye formula with intense pigments that effortlessly lines, defines, and blends.
Highlighted Ingredients:
- Jojoba: Makes the formula glide with ease.
- Shea Butter: Provides a smooth application.

Ingredient Callouts: This product is vegan, gluten-free, cruelty-free, and comes in recyclable packaging.

What Else You Need to Know: This kôhl formula effortlessly glides intense pigment without skipping—even in the delicate inner eye area. Create any look, from dramatic definition to subtle smoke. The pencil can be sharpened.

Clean at Sephora
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What it is: A long-wearing eyeliner with a rich, creamy, buildable, blendable formula that glides on smoothly, delivering crisp, true color that won’t skip, tug, or transfer.

What Else You Need to Know: Featuring a deep burgundy-red shade with a shimmering finish, this creamy, long-wearing eyeliner glides on smoothly, delivering buildable color that captures the rich, wine-like hue and full sweetness of cherries. The formula is versatile too, allowing you to create looks that range from subtle to bold.