Trending Products

Sephora customers often prefer the following products when searching for Trending Products.

The best makeup products are the ones that make you look like you. And while there are many ways to achieve that goal, the most important is by using the right tools. Here are some of the best trending products on the market today for all your beauty needs.

HERMÈSHermès Twilly d'Hermès Eau Poivrée

Size: 1 oz/ 30 mL·ITEM: 2249175

Size + Concentration + Formulation: 1 oz/ 30 mL Spray

43 Reviews

$130.00

It doesn’t smell outdated, but isn’t so trendy that two years from now, consumers might scoff at it for being outdated. ...Maybe not a fragrance for the trendy/mainstream/modern nose (I say that politely), but beautiful nonetheless.

Fragrance Family: Floral

Scent Type: Warm Florals

Key Notes: Pink Berries, Rose, Patchouli

Fragrance Description: Twilly Eau Poivrée travels from the skin to the mind, colorful and incisive. Three new materials make up its sensuality: the vibrant and abundant heat of pink peppercorn, the teenage freshness of tender rose, and the captivating enchantment of patchouli. Their essences intertwine, weaving the invisible web that connects the Hermès girls to each other.

About the Fragrance: "Hermès girls swim happily against the tide, set their own tempo, invent a whole new rhythm.

SEPHORA COLLECTIONInsta-Brow Waxy Brow Pencil

Size: 0.007 Net Wt oz / 0.2 g·ITEM: 2525269

Color: 6 Soft Charcoal - gray brown

718 Reviews

$18.00

I love the fluffy brow trend & this product definitely helps me achieve that look ! ...It gave my eyebrow’s a fuller trendy look! Matched my eyebrow color perfectly. I was super happy with the look.very easy application.

What it is: A waxy brow pencil with a lightweight, soft, conditioning texture that quickly shapes, fills, and tames brows for all-day wear.

Ingredient Callouts: Free of parabens.

What Else You Need to Know: A few swipes of this waxy brow pencil create fuller, immediately styled, and conditioned brows that stay in place all day. It provides a sheer, buildable tint of color for a natural look with a blade-shaped tip for easy-to-use, precise application. It is made without ingredients from animal origin.

$88.00

The quality of this roller is superb. I had the trendy Yu Ling roller seen on Cult Beauty’s website. ...I use mine in the PM after all of my skincare products are applied. It does a nice job of working my products into my skin and it feels soooo nice.

What it is: A 100% solid Brazilian rose quartz dual-ended roller that helps contour, depuff, and seal in skincare for face and body.

Skin Type: Normal, Dry, Combination, and Oily

Skincare Concerns: Puffiness, Pores, and Redness

What Else You Need to Know: This rose quartz roller supports lymphatic drainage and reduces the appearance of facial puffiness, including the appearance of dark under-eye circles. It also helps improve the appearance of pores and enhances skin’s natural glow. Each stone is also carefully selected from the top 10% of graded rose quartz.

Urban DecaySlick Day Strong-Hold Clear Brow Gel

Size: 0.23 oz / 6 g·ITEM: 2738060

Color: Clear

348 Reviews

$38.00

I would recommend to anyone who likes the fluffly brow trend or for just a good clear set! In the photo I used the clear gel on my left eyebrow to show the before and after...Trendy brows

What it is: A clear brow gel with max hold and a unique dual-sided applicator that tames, styles, or laminates brows for up to 24 hours without residue or flakes.


What Else You Need to Know: This clear brow gel allows you to laminate brows or naturally shape brows. The applicator features a flat side to press product into the brows for a laminated look and a comb side that coats, lifts, and straightens brows. It’s made with a water-based wax to prevent residue, white cast, or crunch.


Clinical Results: Based on a study of 120 participants over 7 days:

- 99% agree it’s easy to remove formula

- 97% agree product feels comfortable to wear

- 95% agree laminated br

$23.00

Such a great product. Makes it easy to distribute the product into my brows and leaves them with the trendy soap brow look that I am going for. ...I got this to apply foundation, since I've seen it trending online (and surprisingly I haven't been able to find metal spatula's in store at other places).

What it is: An ideal, dual-ended spatula-and-spoolie brush tool designed for applying Brow Freeze Styling Wax with ease and precision.

Brush Coverage: Buildable

Bristle Type:
Synthetic

What Else You Need to Know: Lift, tame, and sculpt every hair into place for feathered-looking brows that last all day. Use the applicator’s spoolie brush to evenly distribute wax throughout the eyebrow. Then, use the applicator’s metal spatula to press brow hairs down flat, providing long-lasting, extreme hold.

MILK MAKEUPInfinity Long Lasting Waterproof Eyeliner Pencil

Size: 0.012 oz / 0.35 g·ITEM: 2596385

Color: Limitless - brown

263 Reviews

$30.00

It pops well with my brown eyes and it great for the siren eye trend....The brown is a perfect everyday liner to get that smudged wispy liner that’s trendy right now. Definitely would recommend as an everyday eyeliner

What it is: A creamy, twist-up, waterproof eyeliner pencil that glides on smoothly for intense color that won’t budge for up to 12 hours.

Highlighted Ingredients:
- Avocado Oil and Ceramides: Provide a smooth glide and tug-free application.
- Aloe Vera Extract: Helps soothe and nourish the lash line.

Ingredient Callouts: This product is vegan, gluten-free, and cruelty-free.

What Else You Need to Know: The eyeliner that helps you create limitless looks is as easy as twist, sharpen, smudge. The detachable sharpener provides precise application and sharp wings and the built-in smudger provides an immediate smoky-eye look. This clean, ophthalmologist-tested formula is waterline-safe and glides on smooth without any pu

ONE/SIZE by Patrick StarrrLip Snatcher Hydrating Liquid Lipstick and Lip Gloss Duo

Size: .24 oz / 7 mL·ITEM: 2648202

Color: O/S Red - pearlescent & matte true red

201 Reviews

$38.00

It is unique and following the trend of the market....The shape of this duo is very trendy.

What it is: A dual-ended lipstick that provides versatility in the look and feel of your lips and addresses texture to help smooth, soften, and hydrate.

Formulation Type:
Lip Gloss / Liquid Lipstick

Benefits: Hydrating, Long-wearing

Highlighted Ingredients:
- Hyaluronic Acid and White Lupin Extract: Help to hydrate and firm.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan, gluten-free, cruelty-free, and comes in recyclable packaging.

What Else You Need to Know:

Armani BeautySi Passione Eclat Eau de Parfum

Size: 1.7 oz/ 50 mL·ITEM: 2551042

Size + Concentration + Formulation: 1.7 oz/ 50 mL

191 Reviews

$159.00

It’s a subtle sexy scent that can work with other lightly scented products and not be overwhelming. It also lasts the perfect amount of time. ...I consider this a classic fragrance, not trendy, and an extremely assertive, non-apologetic booming feminine timeless energy.

Fragrance Family: Floral

Scent Type: Warm Floral

Key Notes: Centifolia Rose, Damascena Rose

Fragrance Description: A beautiful encounter between a bright blackcurrant accord and bergamot essence balanced with two rose notes, Si Passione Eclat Eau de Parfum embraces a generous, bold, passion-fueled femininity, inviting you to reveal your inner strength and light up your life.

About the Bottle: The ruby-red bottle gleams like a precious stone with a fiery hue when it catches the light.

About the Fragrance: Armani Beauty crafts its fragrances with the utmost respect for the planet and people, embracing responsible sourcing and programs supporting local communities.

HERMÈSTutti Twilly d'Hermès Eau de Parfum

Size: 2.8 oz / 85 mL·ITEM: 2694834

Size + Concentration + Formulation: 2.8 oz / 85 mL eau de parfum spray

178 Reviews

$201.50

It has a sophisticated approach to the fruity, sweet trend in women’s perfume. Long lasting from my experience. ...The packaging is cute and trendy!

Fragrance Family: Florals

Scent Type: Fruity Florals

Key Notes: Lychee, Ginger Blossom, Musk

Fragrance Description: This is a floral and fruity eau de parfum that combines notes of gentle ginger blossom, mellow lychee, and enveloping musk.

About the Bottle: The lantern shape was designed by Florence Manlik and is adorned with an inverted, lychee-red color gradation and a radiant white cap. A unique, hand-tied silk ribbon adds a playful finishing touch.

About the Fragrance: Tutti Twilly d’Hermès Eau de Parfum was created by Hermès perfumer Christine Nagel and presents another facet of Twilly. It is a tribute to their free spirit—a blend of daring and lightheartedness—and t

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“It’s a very unique brush you have to get use to it once you do you will have your brows in place all day. I would void touching your brows throughout the day to keep that laminated look or carry it with you for touch ups”
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“This is my fav mascara that I have worn for years. I’ve tried better than sex, I’ve tried all the trendy mascaras that people have said are the best”
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“The packaging is super chic and looks like trendy juice bottles. One recommendation is to open the seal on the bottle before you get into the shower”
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“As someone with thin and fine hair, I am nearly always disappointed with volumizing products not doing what they say they will, and usually leaving me worse off”
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“But in Korea, Japan and other places it’s very popular and trendy. Why? Because this liquid form product type with lot of effective ingredients like Hyaluronic Acid, collagen, probiotics, tripeptides, hibiscus flower extract scientifically created to easy go through the skin immediately”
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“I am in love with this serum! It is literally “My daily dose of glow”. Doesn’t clog my pores and works perfect in my opinion, under makeup”
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“This is a very pretty concealer, I was gifted shade 4 in a voxbox from influenstee, and I'm so happy I get to try it out”
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“It absorbs oils to get rid of greasiness in hair and texturizes it so that my hair can hold curls for more than a day”
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“I used it in the first time, and I think it’s fabulous, before this exfoliator, I used one from OLHENRIKSEN but I didn’t feel the difference after exfoliation, but with this one, I really felt it, at the next morning, I had touched my face and I felt a thin layer of skin”