What it is:
A weightless, ultra-dry, humidity-resistant hair spray that combines strengthening pure Organic Bamboo Extract and smoothing Organic Kendi Oil.

What it does:
This flexible-hold spray locks out frizz while locking in style. Its flexible hold is never sticky or stiff, and it extends the life of a blowout with built-in humidity resistance.

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Synthetic Dyes
- Phthalates
- GMOs
- Triclosan

What else you need to know:
This product is made with sustainable ingredients that are ethically traded, eco-certified, fair-trade compliant, and certified organic. The production and sale of the ingredients aids in supporting the development of local communities. This product does not contain sodium chloride, gluten, TEA, or phthalates.

Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
A unique, charcoal- and coconut oil-infused scalp shampoo that detoxifies, exfoliates, soothes, and balances the scalp for optimal scalp health.

Key benefits:
- Detoxifies and removes buildup
- Soothes itchy, irritated, and flaky scalp
- Hydrates the scalp to prevent dryness

If you want to know more…
This unique shampoo infuses binchotan charcoal to draw impurities from the scalp and hair follicle, providing the foundation for optimal scalp health. Vegetable-derived micro-exfoliators remove dead skin cells and product buildup to support a clean, balanced, and healthy scalp, as a cooling blend of peppermint and spearmint oils reduces scalp itchiness. Tea tree oil features anti-septic and healing properties to reduce scalp irritation, while coconut oil delivers superior moisturization to the scalp to combat and prevent dryness and flakiness. Super-vitamin panthenol provides essential nutrients to strengthen the hair roots and shaft.

What else you need to know:
This product is vegan, cruelty-free, and formulated without gluten, silicones, DEA, or synthetic dyes.

Research results:
Results obtained from an independent, clinical laboratory study in which participants used the scalp shampoo over a 1-week period:
- 92% of participants with a self-assessed dry scalp indicated that the shampoo was effective in hydrating and moisturizing their scalp
- 100% of participants with a self-assessed flaky scalp said the shampoo was effective at reducing flakiness
- 100% of participants with a self-assessed irritated scalp said the shampoo was effective in reducing irritation
- 86% of participants with a self-assessed itchy scalp said the shampoo was effective in reducing itchiness
- 85% of participants with a self-assessed scalp buildup said the shampoo was effective at reducing buildup on the scalp
- 88% of participants said the shampoo was effective in enhancing their scalp health

Based on a data from a clinical measurement of scalp hydration, results revealed there is a statistically significant increase in scalp hydration after 1 use of both the Scalp Revival Charcoal + Coconut Oil Micro-Exfoliating Shampoo and Scalp Revival Charcoal + Tea Tree Scalp Treatment:
- 100% of subjects showed an improvement in scalp hydration after just 1 use of both the Scalp Revival Charcoal + Coconut Oil Micro-Exfoliating Shampoo and Scalp Revival Charcoal + Tea Tree Scalp Treatment

Clean at Sephora
When you spot our Clean seal, you can be sure we’ve checked that this brand’s product is made without the ingredients you told us you’d most like to avoid.

Clean at Sephora™ is formulated without:
Sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, triclocarban. All skincare, hair, and makeup brands with the Clean Seal have less than one percent of synthetic fragrances.

Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
A nourishing, multitasking hair oil that instantly softens, silkens, tames, de-frizzes, and detangles all types of dry hair.

Key benefits:
-
- Softens, tames flyaways, and adds shine
- Detangles hair and helps strengthen against breakage
- Protects against heat and UV damage

If you want to know more…
This hydrating, multitasking hair oil features a six signature feather-light oil blend to instantly soften, tame flyaways, and add shine. It detangles hair, helps strengthen against breakage, protects against heat and UV damage, and dramatically reduces frizz.

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:
This product does not contain mineral oil or alcohol.

Use the hair oil to quench dry ends and tame flyaways. The Hairdresser’s Invisible Oil line is infused with six lightweight oils for a sublime transformation: grapeseed oil, safflower seed oil, sweet almond oil, macadamia nut oil, argan oil, and coconut oil.

Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
An ultra-light, leave-in conditioning spray that brings hydration and moisture to locks without weighing them down.

Key benefits:
- Adds softness and shine
- Diminishes frizz
- Shields from heat and UV rays

If you want to know more…
This multiaction Rosarco Milk™ Reparative Leave-In Conditioning Spray hydrates, reduces flyaways, enhances manageability, strengthens, protects against heat and UV rays, and nourishes tresses. Fortified with a unique blend of rosehip, argan, and coconut oils, this milky and 96 percent naturally-derived complex effectively restores moisture levels and softness. Perfect for wet or dry hair, its non-greasy formula is designed to seal the cuticle, restore luster, add shine, and leave no product buildup. Hair is left feeling increasingly soft, sleek, strong, and beautiful.

What else you need to know:
This product is free of gluten, silicones, DEA, and artificial dyes. It is vegan-friendly, cruelty-free, and safe for color-treated, karatin-treated, and relaxed hair.

Clean at Sephora
When you spot our Clean seal, you can be sure we’ve checked that this brand’s product is made without the ingredients you told us you’d most like to avoid.

Clean at Sephora™ is formulated without:
Sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, triclocarban. All skincare, hair, and makeup brands with the Clean Seal have less than one percent of synthetic fragrances.

Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly

What it is:
A lightweight styling cream that adds thickness with a hint of conditioning for natural, long-lasting body.

Key benefits:
- Makes fine hair look and feel thicker
- Delivers long-lasting, touchable fullness
- Provides light conditioning

If you want to know more…
This lightweight styling cream helps fine, flat hair look, feel, and behave like naturally full, thick hair. It is powered by our patented Thickening Molecule (PBAE), which creates thickening dots between hair strands so it feels like you have thicker hair. It creates long-lasting touchable, thickness and fullness, while it delivers a hint of conditioning that won't weight your hair down.

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:
Full Thickening Cream is ideal for fine, flat hair. It is silicone-free and safe and formulated for color and chemically treated hair.

Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
A saltwater-based, styling spray that adds sultry texture and volume to mimic a fresh-off-the-beach look.

Key benefits:
- Adds texture
- Builds volume
- Shields UVA and UVB rays

If you want to know more…
Surf Spray's salt-infused formula creates impeccable, matte volume, texture, fullness, and hold to mimic tousled, just-off-the-beach waves. Bumble and bumble replicated and improved the effect of saltwater with a salt mineral complex that delivers hair-nourishing ingredients, including seaweed and kelp extracts for enhanced moisture. The frothy, foaming mousse also delivers its own beach protective blend with coconut water that shields hair from the drying and damaging effects of the sun’s UVA and UVB rays.

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:
"The blow-dried look (feels) breezy and lived in—so chic."—Laurent Philippon, Bb.Global Fashion Director (on the set of the campaign shoot in Nice, France)

This product is a 2018 NewBeauty.com NewBeauty 2018 Beauty Award winner.

Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly

What it is:
A leave-in hair treatment and styling cream that delivers 10 benefits in one simple step, leaving hair perfectly polished.

Key benefits:
- Treats damaged hair
- Smooths frizz
- Restores softness and shine

If you want to know more…
CAVIAR CC Cream or Complete Correction Cream is a luxe leave-in hair treatment and styling cream that corrects and perfects hair in 10 different and unbelievable ways. It provides moisture, shine, smoothness, softness, anti-breakage, heat protection, light hold, UV protection, manageability, and strength. Clinically proven to reduce breakage by 92 percent and provide up to 450° F heat protection, this is the perfect product for all hair types. It’s versatile enough to be used along or as a styling primer to layer other products on top of it and no matter how you use it, hair is perfected, protected, and flawless.

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:
Inspired by the Science of Skincare for Hair®, Caviar Anti-Aging is the first comprehensive line of hair care products that address intrinsic (natural aging process), chemical, and environmental aging by infusing hair with the finest, most effective ingredients to restore hydration, strength, vibrancy, and elasticity for more youthful-looking hair. Every product contains pure caviar from the roe of non-endangered sturgeon fish, sustainably farmed in France. It is naturally luxurious and rich in vitamins, minerals, and omega fatty acids that help restore hair's lipid layer to its optimal state—the key to healthier, younger-looking hair.

Suitable for color-treated hair, this product is free of DEA/TEA, petrochemicals, and synthetic color.

Research results:
With use of Caviar CC Cream vs. untreated hair:
- 92% reduction in breakage
- Provides heat protection up to 450°F/232°C

Which hair type is it good for?
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
A weightless gel that provides frizz-free, flexible hold with exceptional curl definition.

Key benefits:
- Defines curls with flexible hold
- Protects curls from humidity/heat/UV
- Prevents frizz, flyaways, and unwanted volume

If you want to know more…
Lock out humidity and define your curls with Advanced Climate Control® Heat & Humidity Gel. It’s formulated with wheat protein and pliable styling polymers that form a weightless, flexible lattice that expands as heat or humidity rises to hold curl definition without frizz. High-performance Anti-Frizz Nano Technology with Sericin, a protein derived from silk, seals the hair cuticle to keep essential moisture in and humidity out. A dedicated UV filter helps protect against damage from environmental aggressors. The result is flexible hold that won’t leave hair crunchy, sticky, or weighed down for frizz-free, perfectly defined curls.

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:
This product is cruelty-free.

Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly

What it is:
A luxe shampoo infused with caviar that restores moisture to dry, dull hair.

Key benefits:
- Hydrates dry hair
- Improves shine and softness
- Improves texture and manageability

If you want to know more…
CAVIAR Anti-Aging Replenishing Moisture Shampoo is formulated with pure caviar extract—rich in omega 3 fatty acids, proteins, minerals, and vitamins A, C, and D—to visibly improve the signs of aging hair in as little as one use. A proprietary blend of Sea Silk® and an Age Control Complex® help target the physical, environmental, and natural signs of aging and stress that can cause hair to look older and start to lose moisture, becoming dry, brittle, and more prone to breakage.

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:
Inspired by the Science of Skincare for Hair®, Caviar Anti-Aging is the first comprehensive line of hair care products that address intrinsic (natural aging process), chemical, and environmental aging by infusing hair with the finest, most effective ingredients to restore hydration, strength, vibrancy, and elasticity for more youthful-looking hair. Every product contains pure caviar from the roe of non-endangered sturgeon fish, sustainably farmed in France. It is naturally luxurious and rich in vitamins, minerals, and omega fatty acids that help restore hair's lipid layer to its optimal state—the key to healthier, younger-looking hair.

Suitable for color-treated hair, this product is free of DEA/TEA, petrochemicals, and synthetic color.

Research results:
Based on an outside consumer study with CAVIAR Anti-Aging Replenishing Moisture Shampoo and Conditioner vs. untreated hair, results after 1 use:
- 100% of women saw a notable improvements in shine, texture, softness, and manageability

Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
A heat-protective blow dry cream that repairs dry and damaged hair for a healthy-looking blow dry.

Key benefits:
- Helps seal split ends
- Protects from heat
- Softens

If you want to know more…
This serum-in-cream helps seal split ends and protects against heat, breakage, and UV damage to repair hair with every blow dry and keep styles looking healthy for up to three. Ideal for dry or damaged hair that needs tender loving care, it leaves hair touchably softer.

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

Which hair type is it good for?
✔ Tightly Coiled
✔ Coiled

What it is:
A nourishingly rich blend of old world oils, organic herbs, and natural humectants that leaves kinks and coils extra soft and supple.

Key benefits:
- Moisturizes hair
- Reduces breakage
- Nourishes the scalp

If you want to know more…
This unique blend of castor oil, olive oil, and Ayurvedic botanicals instantly softens the driest kinks and coils. The rich cream contains amla, Brahmi, and African aloe—premium Afro-Indian botanicals used for thousands of years to nourish the scalp and strengthen hair. MSM sulfur nurtures follicles and encourages healthy hair growth, Mediterranean olive oil delivers emollience and lubricity, and vegetable glycerin and pure African castor oil lends sheen, softness, and lasting moisture.

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:
This product is 100 percent vegetarian and does not contain mineral, silicone, protein, or gluten

What it is:
A weightless, nutrient-rich, dry oil mist that protects hair from heat styling tools, enhances shine, and boosts hair's health.

What it is formulated to do:
This double-duty formula can be used as a deeply nourishing treatment that helps to repair split ends and environmental damage, and as a color protecting style primer. Formulated with strengthening organic bamboo and smoothing organic kendi oil, it banishes frizz and gives your hair intense shine while putting vital nutrients back into the hair.

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:
This formula is free of DEA/TEA, petrochemicals, and dyes. The bamboo extract and kendi oil infused into this product are eco-certified, fair-trade compliant, and certified organic. Their production and sale aid in supporting the development of local communities while remaining environmentally friendly.

Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly

What it is:
A hair formula that delivers styling and treatment benefits in one easy step for smoothness, volume, conditioning, strength, and polish.

Key benefits:
- Styles with volume and smoothness
- Conditions and strengthens
- Adds shine

If you want to know more…
This genius solution allows you to style and treat in one step. Powered by a patented healthy hair molecule (OFPMA) and thickening molecule (PBAE), this powerful hair treatment creates hair that’s smoother, softer, and shinier.

What it is formulated WITHOUT:
- Parabens
- Phthalates

What else you need to know:
Safe and formulated for color and chemically treated hair, this product is silicone-free.

The Perfect Hair Day line works hard to keep hair looking and feeling healthy—delivering the five benefits for beautiful, healthy-looking hair: smoothness, volume, conditioning, strength, and polish. It helps you wash your hair less often, while making hair appear healthier instantly and over time.

Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
A rich lather shampoo that is the first step in fighting frizz.

Key benefits:
- Weightlessly blocks humidity
- Smooths hair strands
- Nourishes and conditions

If you want to know more…
No Frizz Shampoo is ideal for all frizz-prone hair types, it blocks humidity so hair is frizz-free, soft, and smooth, without feeling heavy or greasy. When used as part of the No Frizz System, it helps hair stay smooth and frizz-free. Powered by Living Proof’s patented Healthy Hair Molecule (OFPMA), the No Frizz System, it weightlessly blocks humidity, smooths hair texture so strands are polished and frictionless, and nourishes and conditions--leaving your hair feeling moisturized.

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:
This product is free of silicone, and it’s safe and formulated for color and chemically treated hair. Living Proof’s patented Healthy Hair Molecule (OFPMA), is proven to be 70 percent more effective at blocking humidity than the most widely used anti-frizz technology that is based on silicone.

Which hair type is it good for?
✔ Straight
✔ Wavy
✔ Curly
✔ Coiled
✔ Tightly Coiled

What it is:
A fast-absorbing, daily restorative hair oil that revitalizes any 'do from root to tip.

Key benefits:
- Naturally controls frizz and flyaways
- Moisturizes, detangles, and smooths hair
- Adds extra heat styling protection

If you want to know more…
This integrated moringa oil treatment enriches the hair shaft with essential nutrients that naturally smooth frizz and promote radiant shine for all hair types. It doesn’t alter color in light hair as seen with non-transparent hair oils and allows hair to look and feel fortified without adding weight.

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:
This product is cruelty-free, vegan, and formulated without gluten.

What it is:
A nutrient-rich detangler and styling primer.

What it does:
This product is formulated with a rich mix of vitamins, herbs, and tea tree oil that tames tangles, refreshes your head, feeds your hair, and soothes your scalp.

What else you need to know:
This product was inspired by old school barbers' elixirs and created with our male clients in mind.